Product Manager, Web Experience jobs in United States
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The Jed Foundation (JED) · 1 week ago

Product Manager, Web Experience

The Jed Foundation (JED) is a nonprofit organization that protects emotional health and prevents suicide for our nation’s teens and young adults. JED seeks a highly motivated and experienced Product Manager to guide the strategy, execution, and performance of its digital asset, JedFoundation.org, ensuring it effectively supports JED's growth goals through a comprehensive redesign and ongoing management.

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Responsibilities

Guide the discovery, research, and strategic planning for the full-scale redesign of JedFoundation.org, aligning all stakeholders on project goals, KPI’s, scope, and audience needs
Act as the central owner for the redesign project, managing the timeline, budget, and relationships with internal teams (Marketing, Programs, Development) and external vendors (design and development agencies)
Championing a user-centric and data-informed approach, you’ll partner with product designers in the co-creation, prototyping and testing of new site designs. You’ll support the design team in creating intuitive, engaging, and highly accessible (WCAG compliant) user journeys, along with a scalable UI design system for implementation. This includes working with youth and other key stakeholders to co-design solutions that deliver critical value for both JED and its users
Translate stakeholder needs and user research into clear product requirements, user stories, and acceptance criteria for the engineering team
Oversee the content migration, QA testing, and go-live procedure to mitigate risk of SEO loss and avoid introducing usability or performance issues
Work with internal staff and external partners to facilitate the deployment. Coordinate training and documentation support to ensure seamless change management. Establish baseline KPIs and measurement plans to evaluate the new site's success
Guide a cross-department team through continuous optimization and scaling of this product by championing a data-informed, iterative process where user feedback and analytics drive a shared roadmap of feature enhancements, growth experiments, fixes and ongoing maintenance. Develop and maintain product documentation, including product manuals, release notes, user guides, and FAQs
Continuously analyze site performance using BI and data analytics tools to identify optimization opportunities and guide the ongoing implementation of data-informed product improvements. Collaborate with data and evaluation teams to ensure JED stakeholders and constituents have access to key data for reporting and growth. Maintain up-to-date knowledge of digital product trends and emerging technologies, and incorporate these into product management strategies
Collaborate with external partners and ensure our digital products are developed and maintained according to best practices and industry standards
Develop, own, and communicate the long-term product roadmap for JedFoundation.org, prioritizing features and enhancements that align with JED's strategic objectives
Refine and lead JED’s quality assurance testing protocols throughout the product lifecycle. Work with internal and external engineers, JED program staff, and external QA partners to ensure the site is performant and usable across audiences and devices
Act as the primary digital product expert, regularly reporting on performance, gathering feedback, and aligning cross-functional teams around a unified product vision
Partner with JED's clinical and content teams to enhance the discoverability, accessibility, and impact of our free, evidence-based mental health resources
Collaborate with the Development and Marketing teams to design, test, and optimize online donation funnels, appeal pages, and user flows to grow revenue
Design and refine conversion pathways to capture and nurture new leads for JED's school and community programs, as well as its policy and advocacy work, integrating seamlessly with our CRM (e.g., Salesforce)

Qualification

Digital product managementCMS platformsData analytics toolsAgile/scrum environmentUX/UI principlesSEO/SEM best practicesStakeholder managementWeb accessibility (WCAG)Communication skills

Required

2-3 years of experience in digital product management, with a proven track record of managing high-traffic, content-rich websites
Demonstrated experience leading a large-scale product redesign from discovery through launch and iteration
Strong technical literacy, including deep experience with CMS platforms (e.g., Contentful, Wordpress), BI/analytics and data infrastructure (eg: GA4, Looker, Snowflake), collaboration/design and testing tools (eg: Figjam, Maze) experimentation and user behavior tools (VWO, Hotjar, Qualtrics)
Expertise in data-driven decision-making, with a strong ability to conduct A/B tests, analyze user data, and translate insights into product requirements
Experience working in an agile/scrum development environment, with a strong understanding of product owner responsibilities
Proven success in optimizing digital funnels for specific conversion goals, such as online fundraising, e-commerce, or lead generation
Exceptional communication and stakeholder management skills, with the ability to unite diverse, non-technical teams around a common goal
Deep understanding of UX/UI principles and a passionate commitment to web accessibility (WCAG) and creating inclusive digital experiences
Experience with SEO/SEM best practices and marketing automation/CRM integrations (Salesforce preferred)

Preferred

Experience with social impact, behavioral health, or education field is a plus

Company

The Jed Foundation (JED)

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What We Do: The Jed Foundation (JED) is a nonprofit that protects emotional health and prevents suicide for our nation’s teens and young adults.

Funding

Current Stage
Growth Stage
Total Funding
$1.1M
Key Investors
Centene Foundation,Fidelis CareRare Impact Fund
2024-09-20Grant· $1.1M
2021-08-16Grant

Leadership Team

J
John MacPhee
Chief Executive Officer
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Company data provided by crunchbase