Brookdale · 22 hours ago
Senior Marketing Account Manager
Brentwood, TN
Full-time
Onsite
Senior Level
5+ years expBrookdale is recognized as one of America's Greatest Workplaces for Diversity, dedicated to making lives better. The Senior Marketing Account Manager will lead a team in developing multimedia marketing plans and advertising strategies aimed at generating leads and enhancing brand presence.
Elder CareFacility ManagementHealth CareHospital
Responsibilities
Works with a team of account managers who oversee projects utilizing all media types including digital, social, video, print, collateral (flyers, brochures, etc.) emails, direct mail, photo shoots, signage and more
Develops and maintains internal relationships including C-suite, human resources, finance, sales and community associates
Responsible for developing creative response driving digital and social media designed to generate leads, visits and move-ins
Develops, recommends and communicates key brand, creative and media strategies to marketing executives and other internal clients
Stays informed on performance and optimization, best in class marketing, creative strategies and advertising trends that perform against business objectives. Guides creative team (designers, copywriters) to include this direction as it pertains to media and business objectives
Partner with internal marketing cross-functional teams and agencies to understand goals and key performance metrics
Abides by the media budget to ensure projects are cost effective and remain within budget
Focus on ensuring we maintain superior customer service levels, operational excellence and strategic insight
Manages and develops associates including hiring, performance management, and annual reviews
Qualification
Required
Bachelor's Degree in Business, Marketing, Sales or other related field preferred
Minimum five – seven years' experience required. Additional years of relevant experience can be substituted for the education requirement on a year for year basis
Proficient in Microsoft Office
Benefits
Medical, Dental, Vision insurance
401(k)
Associate assistance program
Employee discounts
Referral program
Early access to earned wages for hourly associates (outside of CA)
Optional voluntary benefits including ID theft protection and pet insurance
Paid Time Off
Paid holidays
Company provided life insurance
Adoption benefit
Disability (short and long term)
Flexible Spending Accounts
Health Savings Account
Optional life and dependent life insurance
Optional voluntary benefits including accident, critical illness and hospital indemnity Insurance, and legal plan
Tuition reimbursement
Company
Brookdale
Relationships are the heart of our culture. They help us create a sense of family among our residents, associates and patients. Integrity is our soul.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$800MKey Investors
Capital OneCapital One VenturesFosun International
2025-12-01Post Ipo Debt· $600M
2024-12-23Post Ipo Debt
2021-12-21Post Ipo Debt· $100M
Leadership Team
Lucinda "Cindy" Baier
President, CEO and Member Board of Directors
Dawn Kussow
Chief Financial Officer
Recent News
2026-01-13
PR Newswire
2026-01-12
Company data provided by crunchbase