Run-A-Muck · 21 hours ago
Manager of Growth, Consumer Marketing
New York, NY
Full-time
Hybrid
Mid, Senior Level
4+ years expRun-A-Muck is a next-generation media company focused on building original IP and communities across various domains. The role involves leading audience acquisition and expansion strategies to grow the subscriber base across multiple platforms, with a hands-on approach to optimizing user journeys and marketing campaigns.
Media Production
Hiring Manager
Mariel Malahias
Responsibilities
Own consumer growth strategy across Run-A-Muck and Drafting
Grow subscribers across Substack newsletters and social platforms
Lead and optimize paid media programs (Meta, Google, and beyond)
Be AI-native: use AI tools to improve testing, insights, workflows, and performance
Define and track growth KPIs (subscribers, engagement, CAC, retention)
Partner closely with editorial and platform leads to align content + distribution
Build for loyalty and long-term value, not just top-of-funnel growth
Qualification
Required
4–8 years experience in growth, audience development, or consumer marketing
Proven track record growing subscribers or users in media, content, or subscriptions, with experience launching a new vertical or media product from scratch
Strong paid media experience across platforms, and deep knowledge of the podcasting/vodcasting and newsletter ecosystems
Data-driven, experimental, and comfortable moving fast
AI-native mindset, excited by new tools and workflows
Builder mentality, comfortable without a big team
Passionate about culture, media, and building something early
Company
Run-A-Muck
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase