Kaygen, Inc. · 1 week ago
Salesforce Marketing Cloud Architect
Irvine, CA
Full-time
Hybrid
Senior Level
$70/hr - $72/hrKAYGEN is an emerging leader in providing top talent for technology-based staffing services. They are seeking a Salesforce Marketing Cloud Architect to design and deliver scalable solutions using Salesforce Marketing Cloud, working closely with various teams to ensure effective customer engagement.
AnalyticsBig DataData ManagementInformation ServicesInformation TechnologyStaffing Agency
Responsibilities
The Salesforce Marketing Cloud Architect is responsible for designing and delivering scalable, secure, and high-performing solutions using Salesforce Marketing Cloud (SFMC)
This role leads architecture across email, SMS, journeys, data integrations, personalization, and analytics, ensuring best practices across development, governance, and operations
The architect works closely with business stakeholders, marketing teams, data teams, and Salesforce platform teams to deliver omnichannel customer engagement solutions
Architect end-to-end solutions across SFMC modules including: Journey Builder, Email Studio, Mobile Studio / SMS, Automation Studio, Contact Builder & Data Extensions, CloudPages
Define scalable data model strategy (Data Extensions, Contact model, Subscriber model)
Design and govern segmentation, personalization, and dynamic content strategies
Build and guide development of: Complex journeys and automations, Triggered campaigns and real-time messaging, Preference centers and subscription management
Establish security and compliance controls: GDPR/CCPA readiness, Consent management, Data retention policies, Role-based access governance
Provide technical leadership for development teams and offshore teams
Define deployment strategy and DevOps standards (Git, CI/CD where applicable)
Conduct code reviews for AMPscript, SSJS, SQL, and automation design
Troubleshoot performance, deliverability issues, and SFMC environment bottlenecks
Collaborate with stakeholders to translate business needs into SFMC technical solutions
Qualification
Required
The Salesforce Marketing Cloud Architect is responsible for designing and delivering scalable, secure, and high-performing solutions using Salesforce Marketing Cloud (SFMC)
This role leads architecture across email, SMS, journeys, data integrations, personalization, and analytics, ensuring best practices across development, governance, and operations
The architect works closely with business stakeholders, marketing teams, data teams, and Salesforce platform teams to deliver omnichannel customer engagement solutions
Architect end-to-end solutions across SFMC modules including Journey Builder, Email Studio, Mobile Studio / SMS, Automation Studio, Contact Builder & Data Extensions, CloudPages
Define scalable data model strategy (Data Extensions, Contact model, Subscriber model)
Design and govern segmentation, personalization, and dynamic content strategies
Build and guide development of complex journeys and automations, triggered campaigns and real-time messaging, preference centers and subscription management
Establish security and compliance controls including GDPR/CCPA readiness, consent management, data retention policies, role-based access governance
Provide technical leadership for development teams and offshore teams
Define deployment strategy and DevOps standards (Git, CI/CD where applicable)
Conduct code reviews for AMPscript, SSJS, SQL, and automation design
Troubleshoot performance, deliverability issues, and SFMC environment bottlenecks
Collaborate with stakeholders to translate business needs into SFMC technical solutions
Experience with Personalization (Interaction Studio), CDP/Data Cloud, and MuleSoft
Experience with Salesforce CRM integrations using Marketing Cloud Connect
Familiarity with deliverability best practices including sender authentication (SPF, DKIM), IP warming strategies, bounce/complaint management
Strong hands-on experience in Salesforce Marketing Cloud implementation and architecture
Advanced experience in Journey Builder orchestration, Automation Studio scheduling & orchestration, SQL queries for segmentation, Data Extensions, filtered DEs, query activities
Strong understanding of subscriber and contact models
AMPscript, SSJS, HTML/CSS for email development and CloudPages
REST/SOAP APIs, event-based triggers, integration patterns
Strong knowledge of marketing automation patterns and omnichannel strategies
Understanding of Salesforce platform concepts (SSO, roles, profiles, security)
Ability to create architecture artifacts
Preferred
Marketing Cloud certifications including Salesforce Certified Marketing Cloud Consultant, Salesforce Certified Marketing Cloud Developer, Salesforce Certified Marketing Cloud Administrator
Benefits
Free Healthcare Insurance
Vision and Dental Insurance
401(k) Retirement Plan
Free Life Insurance
Sick Time Off
Certifications
Mentorship Program
Referrals
Family and Wellness benefits
Continuous Growth and Career Development
Company
Kaygen, Inc.
Kaygen, an award-winning technology consulting and talent firm, assists organizations to achieve digital transformation.
Founded in 2003
51-200 employees
H1B Sponsorship
Kaygen, Inc. has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (4)
2023 (2)
2022 (3)
2021 (8)
2020 (16)
Funding
Current Stage
Growth StageLeadership Team
Anshul Chaturvedi
Founder & CEO
Rashmi Chaturvedi
Co-founder & President
Company data provided by crunchbase