Content Strategist jobs in United States
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Informa · 3 hours ago

Content Strategist

Informa is a leading company in the B2B technology space, seeking a Content Strategist to help clients achieve their marketing goals through compelling content. The role involves developing various content products and advising on content marketing strategies while managing client relationships and project timelines.

B2BBusiness IntelligenceEventsInformation ServicesLead GenerationMarketingPublishing

Responsibilities

Serve as lead strategist for an array of client content programs, which include driving and overseeing content production as well as advising clients on content marketing strategy to help them meet their unique goals
Develop content pitches aligned with the client’s sector of business and tailored to a knowledgeable B2B audience
Edit written content assets for style, clarity, tone, and relevance to client goals
Own the successful production and delivery of content products (e-books, sponsored articles, surveys, webinars, etc)
Consistently review content performance data to provide data-driven insights and recommendations for content direction
Project manage production timelines across all assigned projects
Organize and run project kickoff calls with clients
Act as the designated point of contact for clients, responding to and managing client requests
Oversee licensed content curation
Collaborate closely with your co-strategists, program team, and content director to manage client expectations and resolve escalated client issues
Manage and collaborate with freelance writers and editors

Qualification

Content marketingProject managementClient communicationData-driven insightsTeam collaborationCreative problem-solvingGrowth mindset

Required

3-4 years of experience in a content marketing role
Knowledge of any of the above industries: retail, marketing, restaurants, food, grocery
Comfort within a very client-facing role
Strong project management skills
Ability to manage multiple projects, multitask, and work within tight deadlines
Work well on a team while able to take ownership of independent projects
Growth mindset and a positive attitude

Benefits

Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment
Broader impact: take up to four days per year to volunteer, with charity match funding available too
Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
Time out: 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount
Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
Recognition for great work, with global awards and kudos programs
As an international company, the chance to collaborate with teams around the world

Company

Informa is a business intelligence, academic publishing, knowledge, and events group.

Funding

Current Stage
Public Company
Total Funding
unknown
2014-05-30IPO

Leadership Team

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Andrew Mullins
CEO Informa Connect Division
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Patrick Martell
Chief Executive, Business Intelligence Division
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Company data provided by crunchbase