Zip Co · 3 hours ago
Manager, Growth Analytics & Marketing Science
United States
Full-time
Remote
Senior Level
$132K/yr - $160K/yr
7+ years expZip Co Limited is a digital financial services company offering innovative products. They are seeking a Manager, Growth Analytics & Marketing Science to build and evolve their marketing measurement framework, leveraging advanced analytics and AI to drive growth across channels.
FinanceFinancial ServicesFinTechPayments
Responsibilities
Build and own Zip’s end-to-end growth and marketing measurement framework across performance and brand channels
Partner with Data Science team on customer engagement model development and usage
Develop and maintain advanced attribution models, including multi-touch, incrementality-based, and econometric methods
Lead experimentation design (lift tests, geo tests, holdouts) to measure true campaign impact and optimize marketing spend
Apply statistical and machine learning techniques (e.g., regression, tree-based models, neural networks) to uncover growth drivers and channel interactions
Translate complex analyses into actionable insights and clear narratives for Marketing and Executive stakeholders
Partner with Marketing leadership to guide budget allocation, forecasting, and long-term growth planning
Own the setup and evolution of marketing analytics tools (e.g., GA4, mobile MMPs, third-party attribution partners)
Work cross-functionally with Product, Engineering, and Data teams to ensure clean customer tracking and data quality
Define measurement standards, data requirements, and best practices across all marketing efforts
Stay ahead of industry changes in privacy, AI, attribution, and experimentation—and translate these into Zip’s strategy
Develop and scale a high-performing Growth Analytics team as the function expands
Qualification
Required
7+ years in data science, analytics, or marketing analytics roles, with at least 5 years focused on growth or performance marketing
Deep technical expertise in attribution modeling, marketing measurement, and econometrics
Hands-on experience applying AI and machine learning techniques to solve marketing or growth problems
Fluency in SQL and experience working with large, complex datasets across multiple platforms
Demonstrated experience owning marketing analytics technology stack (e.g., GA4, MMPs, attribution partners)
Track record of influencing cross-functional partners and executive leaders with clear insights and recommendations
Strong project leadership, roadmap planning, and strategic execution skills
Excellent communication and data storytelling abilities with a bias for action
Preferred
Experience in high-growth B2C technology, fintech, or marketplace businesses
Experience building or leading analytics or data science teams in scaling environments
Benefits
Flexible working culture
Incentive programs
Unlimited PTO
Generous paid parental leave
Leading family support policies
Company-sponsored 401k match
Learning and wellness subscription stipend
Beautiful Union Square office with a casual dress code
Industry-leading, employer-sponsored insurance for you and your dependents, with several 100% Zip-covered choices available
Company
Zip Co
Zip Co Limited (ASX: ZIP) is a digital financial services company, offering innovative, people-centred products that bring customers and merchants together.
1001-5000 employees
H1B Sponsorship
Zip Co has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (4)
2024 (9)
2023 (4)
2022 (4)
Funding
Current Stage
Public CompanyTotal Funding
$1.55BKey Investors
Victory Park CapitalWestpacNational Australia Bank
2025-12-15Post Ipo Debt· $283M
2024-07-17Post Ipo Equity· $146.05M
2024-01-16Post Ipo Debt· $225M
Leadership Team
Cynthia Scott
Managing Director and Group CEO
Peter Gray
Co-founder and Global Chief Operating Officer
Recent News
2025-12-03
MarketScreener
2025-12-03
Company data provided by crunchbase