Caesars Entertainment · 11 hours ago
Database Marketing Specialist
Chandler, OK
Full-time
Onsite
New Grad, Entry LevelCaesars Entertainment is a leading hospitality and entertainment company, and they are seeking a Database Marketing Specialist. The role involves executing marketing programs, managing data extraction and manipulation, and coordinating direct marketing initiatives to maximize ROI for customer engagement.
Food and Beverage
Responsibilities
Executes against activities and programs focused on maximizing return on investment for all direct marketing
The ability to write queries to extract data from multiple databases and summarize data for meaningful data comparisons is critical to this position, with knowledge of the relational databases, including table and join structures, what the data means, and what the data can be used to measure
Responsible for Adhoc Data Pulls
Executes effective marketing programs targeted to existing and new customers, including all customers and potential customers of Harrah’s Oklahoma
Works with other database staff across the brand to establish short and long-term direct marketing initiatives
Ensures the processes around data manipulation are efficient, accurate and meet the highest levels of data security
Create offer matrices for use by various casino departments and print vendors
Maintains current knowledge of database enhancements and products
Monitors transaction activity related to database management
Participates in development and administration of database systems that support the marketing efforts and coordinates the analysis of results driven by marketing efforts
Keeps all database merges, purges, updates and enhancements scheduled and synchronized with business objectives, system restraints and data value
Meets the attendance guidelines of the job and adheres to department and company policies
Review vendor proofs to ensure grammatical correctness, regulatory compliance and accuracy with regards to offer matrix and guest play data
Write copy to be used for Direct Marketing
Request creative design for offers and work closely with vendors to ensure timelines and creative standards are met
All team members will follow the Everyone Greets Everyone (EGE) policy. It is the expectation that every team member, front or back of house, should proactively seek out opportunities to greet guests and their fellow team members daily. EGE policy states teams members should: acknowledge guests and fellow team members within 10 feet; initiate friendly verbal greeting within 5 feet; keep your head up, look around (“head on a swivel”); look for opportunities to greet guests and others; please remember that when you are on the floor, you are “on stage”
Team members will participate in all mandatory meetings and pre-shift BUZZ sessions
Must be able to get along with co-workers and work as a team
Ability to read, write, speak and understand English
Must be able to respond to visual and aural cues
Must present a well-groomed, professional appearance
Meets the attendance guidelines of the job and complies with all state, federal and regulatory policies and procedures
Must be able to work a varied schedule including holidays, nights and weekends as needed
Handles guest complaints
Must be able to work a reasonable amount of overtime when required
Perform other duties as assigned
Qualification
Required
High school diploma or equivalent required
Must be highly computer proficient with thorough knowledge of Microsoft Word, PowerPoint, Excel and other programs
Ability to develop and maintain detailed project plans and ensure completion of associated tasks. Must respond quickly and effectively to changing business environment
Excellent time management skills
Ability to deal with sensitive data is essential
Must possess excellent customer service skills
Must have demonstrated ability to take initiative, be detail-oriented and self-motivated
Must be able to get along well with co-workers and work as a team
Must have an outgoing personality and be capable of working independently with very little supervision
Must have a flexible schedule
Must be able to type at least 40 wpm
Must be able to read, write, speak and understand English
Must present a well-groomed appearance
Must be able to work in a fast-paced environment
Preferred
Experience with SQL or Jinja is a plus
Previous marketing experience a plus
Company
Caesars Entertainment
Caesars Entertainment, Inc. is the largest casino-entertainment Company in the U.S.
Founded in 1999
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Martin Logan
Chief Product and Technology Officer (CPO CTO)
Kenneth Fuchs
COO and Head of Sports
Recent News
ReviewJournal
2025-10-06
2025-10-03
2025-10-03
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