Tines · 2 hours ago
Senior Manager, Field & Channel Marketing NAMER
United States
Full-time
Remote
Senior Level, Lead/Staff
$185K/yr - $200K/yr
10+ years expTines is a company founded in 2018 with co-headquarters in Dublin and Boston, specializing in intelligent workflow solutions. They are seeking a Senior Manager of Field and Channel Marketing to lead a team focused on pipeline and revenue growth across North America, overseeing marketing strategy and execution for various programs.
Artificial Intelligence (AI)Cyber SecurityData IntegrationEnterprise SoftwareSecuritySoftware
Responsibilities
Lead, coach, and develop a team of field marketers supporting NAMER regions. Build on an environment where individuals can do their best work
Own the NAMER field marketing strategy with a strong focus on pipeline generation and revenue impact
Plan and oversee execution of field programs including tentpole events, regional events, executive engagements, ABM activations, and roadshows
Build and scale a channel and partner field marketing motion, including joint events and MDF-driven programs with partners like Guidepoint Security, Optiv, SHI and more
Partner closely with Sales Leaders, Regional Managers and AEs to align programs to territory plans, account priorities, and deal progression
Collaborate with Demand Generation, Product Marketing, and Brand team to deliver integrated campaigns and consistent messaging
Establish scalable processes for intake, prioritization, planning, execution, and post-event follow-up. Design and operationalize scalable field and partner marketing systems, including MDF governance, program templates, performance tracking, and partner enablement, that can grow with the business
Own regional budgets, forecasting, and vendor management
Define and track success metrics, including pipeline sourced and influenced, meetings, ROI, and program performance
Continuously evaluate and optimize field programs based on data and feedback
Qualification
Required
10+ years of B2B field or regional marketing experience, preferably in SaaS or enterprise technology
4+ years of people management experience leading and developing high-performing marketing teams
Proven track record of driving measurable pipeline and revenue through field and event marketing
Deep, hands-on experience owning channel and partner marketing programs, including MDF strategy, activation, measurement, and optimization with regional and national partners
Strong experience partnering with Sales leadership and account teams
Experience managing budgets and reporting on ROI and performance metrics
Excellent project management, communication, and stakeholder management skills
Data-driven mindset with the ability to translate performance metrics into action
Results-oriented: Strong track record of building and executing results-oriented marketing strategies that deliver tangible business outcomes
Excellent communication and presentation skills, with the ability to influence both internal and external audiences
A proactive, solutions-oriented mindset with the ability to thrive in a fast-paced environment
Experience in MarTech - especially marketing automation (Asana, Hubspot)
Experience working in high-growth or scaling organizations
Preferred
Experience supporting Public Sector or regulated industries is a plus
Benefits
Equity
Company
Tines
Tines is a no-code workflow automation platform designed especially for security teams.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$271.19MKey Investors
Goldman Sachs Growth EquityFelicisAddition
2025-02-11Series C· $125M
2024-04-24Series B· $50M
2022-10-04Series B· $55M
Leadership Team
Eoin Hinchy
Founder & CEO
Thomas Kinsella
Co-Founder & Chief Customer Officer
Recent News
2026-01-22
2026-01-16
Company data provided by crunchbase