Sr. Associate, Cafe Integrated Marketing Strategist| Retail Bank jobs in United States
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Capital One · 4 hours ago

Sr. Associate, Cafe Integrated Marketing Strategist| Retail Bank

Capital One is a leading information-based technology company focused on transforming banking with a human-centric approach. They are seeking a Senior Associate, Cafe Integrated Marketing Strategist to drive brand visibility for their Cafe network by developing integrated marketing campaigns rooted in consumer insights and business priorities.

Financial Services
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Comp. & Benefits
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Responsibilities

Develop channel plans and creative for integrated marketing campaigns that drive Cafe awareness and key Bank brand equities
Partner with cross-LOB teams to develop an always-on content strategy that tells Capital One products, features and experiences stories across in-Cafe channels like digital signage
Author sound creative briefs, test plans and strategies to guide breakthrough work rooted in consumer insights and drive continued performance and optimization against KPIs across channels
Collaborate with our creative team and agencies to optimize creative assets and deliver best-in-class marketing communications
Work cross-functionally with teams such as brand, business, creative, legal, operations, retail merchandising and corporate communication partners to drive compelling messaging strategies and channel plans that drive awareness of Cafes and deepen understanding of the Cafe value proposition
Champion and adhere to risk management processes and policies

Qualification

Integrated marketing campaignsBrand marketingContent developmentConsumer insightsMarketing strategyCross-functional collaborationProject managementPresentation skills

Required

Bachelor's Degree or military experience
At least 2 years of multi-channel marketing experience on client-side or agency
At least 2 years of experience creating and delivering integrated marketing campaigns
Detail-oriented with strong prioritization skills and the ability to manage multiple projects, stakeholders, and deadlines while maintaining a high level of excellence and accuracy
Experienced in brand marketing, multi-channel integrated marketing campaigns and content development
Experienced in the brand awareness and consideration spaces of the marketing funnel
Effective at working with many stakeholders and cross-functional teams
Able to translate marketing strategies into channel plans and creative tactics
Confident presenting formal recommendations to senior decision makers
Excited by the challenge of influencing & collaborating with various partners of all levels to deliver results
Someone who thrives when navigating ambiguity and working autonomously
A strong team player, focused on achieving results together
Open to mentorship from more senior marketing strategists on our team

Preferred

Marketing experience in financial services or another heavily regulated industry

Benefits

Performance based incentive compensation
Cash bonus(es)
Long term incentives (LTI)
Comprehensive, competitive, and inclusive set of health, financial and other benefits

Company

Capital One

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Capital One is a financial services company that provides banking, credit card, auto loan, savings, and commercial banking services.

Funding

Current Stage
Public Company
Total Funding
$5.45B
Key Investors
Berkshire Hathaway
2025-09-11Post Ipo Debt· $2.75B
2025-01-30Post Ipo Debt· $1.75B
2023-05-15Post Ipo Equity· $954M

Leadership Team

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Daniel Arellano
Senior Vice President, Business Cards and Payments
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Justin Burch
Senior Vice President
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Company data provided by crunchbase