Ensora Health · 7 hours ago
Demand Generation Manager
Ensora Health is the leading provider of software and services for mental and behavioral health therapists, trusted by over 200,000 individual providers and more than 28,000 practices. They are seeking a Demand Generation Manager to create modern, integrated demand generation campaigns that produce high-quality leads and pipeline while collaborating with various teams to optimize marketing strategies and achieve business goals.
Electronic Health Record (EHR)Health CareSoftware
Responsibilities
Collaborate with marketing leadership, product marketing, and customer success to understand key business needs, customer personas, and product value across the Therapy Brand customer base
Define clear campaign goals, KPIs, and milestones for launch, optimization, and cross‑functional alignment
Own pipeline and bookings targets by designing and executing the right marketing mix—including email, webinars, PPC, social, web content, direct mail, and more
Ensure consistent messaging and brand alignment across email, web, social, events, and digital channels
Coordinate campaign execution with sales, marketing writers, designers, events, corporate marketing, and marketing operations
Partner with customer success for continuous closed‑loop feedback on lead quality and program performance
Monitor and manage quarterly campaign budgets and performance against goals
Analyze campaign data to inform decisions, identify opportunities, and optimize for efficiency and impact
Support cross‑functional collaboration, adapting easily to different teams, work styles, and stakeholder needs
Deliver compelling presentations and recommendations to leadership, sales teams, and other stakeholders
Contribute strong writing and editing skills to ensure compelling, clear, and succinct messaging
Execute and thrive in a fast‑paced, deadline-driven environment
Qualification
Required
3–5 years of B2B Demand Generation experience
Strong organizational skills with the ability to manage multiple concurrent campaigns
Excellent analytical skills and comfort working with campaign metrics and performance dashboards
Demonstrated problem-solving ability and a methodical approach to creating scalable solutions
Proven ability to collaborate cross‑functionally across marketing, product, sales, and customer success
Confident presentation skills and experience communicating with executive and sales audiences
Strong writing/editing skills with an ability to articulate value persuasively
Experience operating successfully in fast-moving, high‑growth environments
Company
Ensora Health
Ensora Health is the leading provider of software and services for mental, behavioral, and rehabilitative health therapists, trusted by over 200,000 individual providers and more than 28,000 practices.
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Lightyear Capital
2021-04-07Acquired
2018-07-24Private Equity
2018-01-01Series Unknown
Recent News
2025-10-28
2024-05-19
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