Oceans Healthcare · 1 day ago
Regional Director, Market Development
Oceans Healthcare is seeking a Regional Director for Market Development to execute business development strategies in their assigned region. The role involves conducting educational research, managing marketing programs, and overseeing Market Development Directors to achieve regional goals and enhance community engagement.
Health Care
Responsibilities
Plan, develop, organize, implement evaluate, and direct the regional marketing programs to achieve revenue goals and to provide the community with information relative to the facility, its programs, services and practices
Develops and spearheads strategic expansion plan and marketing strategy for the region. Communicates with Regional Operations team
Manage all Market Development Directors in territory including weekly updates, referral logs, shadowing in the field & sales training
Networks within long-term care trade shows, mental health facilities, and local associations which generate business for the company
Responsible for helping to establish and achieving regional goals related to new development
Executes business development strategy for their assigned region
Conducts educational research to determine the need of new services for the region and provide hospital leadership with summaries and recommendations pertaining to these evaluations
Coordinate the production and placement of advertisements and evaluates market reactions to advertising programs and marketing campaigns
Assists in onboarding new staff ensuring appropriate training and outreach to community sources
Monitors hospital teams to include expense management, productivity/achievement of goals and targets and validates data/reports
Performs other related duties as assigned
Qualification
Required
Bachelor's degree in either marketing, mass communications, business administration or equivalent experience
Minimum of ten (10) years' experience in business development/marketing, preferably in a medical or hospital environment
Behavioral Health experience is required
Experience with managing multiple priorities, projects, and deadlines
Strong verbal and written communication skills
Proficient in Microsoft Office products
Ability to interpret data and develop initiatives based on interpretation of data
Ability to communicate in age/disability/cultural sensitivity manner to patients, patient's families, and referral sources
Preferred
Five (5) Years management experience preferred
Knowledge of hospital operations and psychiatric programs preferred
Company
Oceans Healthcare
Oceans Healthcare is a nationally recognized provider of inpatient and outpatient behavioral health services.
Funding
Current Stage
Late StageTotal Funding
$254MKey Investors
Comvest Credit PartnersGeneral Catalyst
2025-03-05Debt Financing· $237M
2021-01-01Series Unknown
2013-02-12Debt Financing
Recent News
2025-06-27
Behavioral Health Business
2025-04-29
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