Sharetec Systems · 3 hours ago
Head of Marketing
Responsibilities
Build, own, and scale Sharetec’s marketing function from the ground up
Develop and execute marketing strategy, including annual planning, campaigns, demand generation, and pipeline-building programs in partnership with Sales
Own brand, messaging, and content, including positioning, storytelling, thought leadership, PR, customer communications, and sales enablement materials
Lead digital marketing efforts, including website strategy, SEO/SEM, paid media, and social channels
Drive execution of events and field marketing efforts, including trade shows and the Sharetec Users Conference
Personally execute much of the day-to-day marketing work, while leveraging agencies and vendors as needed
Partner closely with Product on launches, messaging alignment, and voice-of-customer insights
Collaborate with the executive team on brand representation, communications, and marketing priorities
Translate strategy into measurable, actionable programs and iterate based on results
Qualification
Required
Strong problem-solving skills
Clear communication
Collaborative teamwork
Passion for innovation
Caring, customer-centric approach
Experience in the credit union and financial services industry (helpful but not required)
Ability to quickly learn the industry and deeply understand customers
Proven ownership of full-funnel demand generation and pipeline growth, with strong alignment to Sales
Clear leadership in positioning, messaging, and go-to-market strategy across products and customer segments
Ability to balance strategic planning with hands-on execution across content, digital channels, and campaigns
Experience building or scaling a marketing function in a SaaS or B2B environment
Strong cross-functional leadership with Sales, Product, and executive stakeholders
Data-informed decision making using marketing performance metrics and insights
Proven ability to operate in lean, fast-paced environments while personally driving meaningful work
Comfort operating in trust-driven B2B environments, such as fintech, financial services, or similarly regulated industries
Benefits
Competitive salaries
Medical, dental, vision, life and disability coverage
Paid Time Off (PTO)
Paid holidays - including your birthday off!
$1,000 employee referral program
401(k) and 401(k) matching
Company
Sharetec Systems
At Sharetec, we develop web-based core processing and digital solutions for Credit Unions with two goals: make it smarter and keep it simple.
Funding
Current Stage
Growth StageRecent News
2025-01-30
2025-01-28
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