DreamWorks Animation · 8 hours ago
Vice President, Advanced Analytics
2350 NW 117 Place, Miami, Florida
Full-time
Hybrid
Director/Executive
$200K/yr - $250K/yr
12+ years expNBCUniversal is one of the world's leading media and entertainment companies. The Vice President, Advanced Analytics will lead data-driven insights across content performance, marketing effectiveness, and audience behavior, and will be responsible for developing measurement frameworks and sophisticated forecasting models to drive growth and retention across Telemundo’s digital portfolio.
AnimationFilmMedia and Entertainment
No H1B
Responsibilities
Develop, own, and standardize enterprise-level KPIs for content performance and marketing effectiveness across platforms
Establish consistent measurement frameworks, definitions, and reporting methodologies to enable comparability and executive decision-making
Ensure KPIs align with broader business objectives, including growth, engagement, retention, and revenue
Design and oversee sophisticated forecasting models to project future growth, demand, and performance across content, audiences, and platforms
Support long-range planning, resource allocation, and investment decisions through scenario modeling and sensitivity analysis
Partner with Finance and Strategy teams to integrate forecasts into business planning and performance management
Lead audience segmentation and behavioral modeling efforts to understand viewing patterns, churn drivers, and lifecycle dynamics
Identify opportunities to improve retention and unlock upsell or cross-sell opportunities through predictive and prescriptive analytics
Translate complex analytical findings into clear, actionable insights for senior leadership and cross-functional partners
Manage and mentor two direct reports, fostering a culture of analytical rigor, collaboration, and continuous improvement
Set clear priorities, performance expectations, and development plans for the team
Ensure best practices in data governance, modeling standards, and documentation
Serve as a trusted thought partner to senior leaders across Content, Marketing, Product, Operations & Technology
Collaborate closely with Research to align on measurement standardization, forecasting and modeling approaches
Communicate insights effectively to both technical and non-technical audiences, including executive-level presentations
Champion the use of advanced analytics and data-driven decision-making across the organization
Qualification
Required
12+ years of experience in analytics, data science, or related fields, with significant experience in media, entertainment, streaming, or consumer-focused businesses
Proven track record building and operationalizing advanced analytics, forecasting, and predictive models at scale
Deep expertise in audience analytics, segmentation, churn modeling, and marketing measurement
Strong leadership experience managing senior individual contributors or managers
Exceptional ability to translate complex analysis into clear business insights and recommendations
Preferred
Advanced degree in Statistics, Economics, Data Science, Applied Mathematics, or a related quantitative field
Experience working with large-scale behavioral data and modern analytics tools (e.g., Python, R, SQL, cloud-based data platforms)
Familiarity with subscription, ad-supported, or hybrid media business models
Works well under pressure
Strong strategic thinker
Analytical and process oriented
Strong initiative and results oriented
Ability to manage ambiguity and thrive
Clear communicator with ability to articulate ideas, rationale and nuance
Team player with excellent interpersonal skills, particularly with diverse cultures
Benefits
Medical, dental and vision insurance
401(k)
Paid leave
Tuition reimbursement
Variety of other discounts and perks
Company
DreamWorks Animation
DreamWorks Animation SKG, Inc. engages in the development, production, and exploitation of animated films and associated characters
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$15M2016-04-28Acquired
2015-02-12Post Ipo Equity· $15M
2004-10-28IPO
Leadership Team
Kate Swanborg
SVP, Technology Communications and Strategic Alliances
Shabrayia Cleaver
Associate Producer / Producer (Feature/Short)
Recent News
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