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Melaleuca: The Wellness Company · 7 hours ago

Digital Communications Specialist

Idaho Falls, ID

Full-time

Onsite

Senior Level

5+ years exp

Melaleuca is a feel-good lifestyle brand committed to changing lives through innovative consumer products. They are seeking a Digital Communications Specialist II to manage and execute global digital communications, ensuring quality and timely delivery while driving strategic improvements in the function.

Cosmetics

Hiring Manager

David Vasas

Responsibilities

Maintains ownership of assigned Digital Communications, including Emails, Web Alerts, SMS etc. and is responsible for content implementation, execution, quality checks and reporting on the executions to ensure timely and accurate execution

Understands and drives communications and its impact via tracking, reporting and analysis of emails for the team

Works closely with web design, IT, marketing, Sales and Development as an owner of their area of Communications

Leads and manages Interaction Studio (IS) including technology driven recommendations and Salesforce Automated Journeys

Ensures timely and accurate delivery of business-critical executions including IS trigger journeys as well as automation enhancements

Generates and delivers reports to show business improvements driven on a weekly/monthly basis in a presentable and easily read format

Works closely with Director and team to proactively drive strategic improvements for the Digital Communications function, initiates recommendations, supports automation and leads process improvement through initiative and action

Set up and manage digital communications in Email Studio, Mobile Studio, Automation Studio, & Journey Builder including independent measurement, reporting and executive level insights

Self-sufficient in all aspects of Digital Communications processes including generating reports/ pulling data from Salesforce

Accurately implement translations and localizations for all supported languages platforms

Works with Marketing, Business Development, Sales, and Analytics departments to gather appropriate information for the creation, implementation, and measurement of digital communications

Create emails to display results-oriented messaging leveraging Salesforce technology and HTML that is tagged for measurement using GA360 or other analytics tool

Ability to independently work across the organization and with software partners to implement solutions, troubleshoot problems and resolve issues

Responds promptly and accurately to intra-department and cross-department requests

Delivers data and metrics in an executive presentable format that can be easily distributed for consumption at all levels within the organization

Performs other duties as assigned or needed

Qualification

Salesforce Marketing CloudDigital MarketingEmail CommunicationsHTMLData AnalysisCuriosityCommunication SkillsOrganizational SkillsProblem SolvingTeam Player

Required

5+ years of experience in Digital Marketing or eCommerce