At Home Group Inc. · 22 hours ago
Social Media Manager
Coppell, TX
Full-time
Onsite
Senior Level
7+ years expAt Home Group Inc. is looking for a Social Media Manager to oversee and grow their social media presence. This manager-level role involves developing culturally relevant content and managing day-to-day organic social content to enhance brand storytelling and drive business impact.
FurnitureHome DecorRetailTextiles
Responsibilities
Develop seasonal campaign strategies and evergreen content frameworks to drive sustained engagement and growth, centering community and customer experience
Lead content ideation for all organic social channels, ensuring concepts are culturally relevant, timely, and channel‑appropriate
Write clear, strategic briefs for internal and external partners, including content team, strategy team, designers, and copywriters
Own and present the social content calendar, ensuring alignment across campaigns, launches, and key retail moments
Serve as the social media subject-matter expert in cross-functional meetings and integrated campaign planning
Schedule and publish all social content across platforms
Review, provide feedback on, and approve all social assets prior to launch
Ensure content adheres to social brand guidelines, platform best practices, and legal requirements
Work in tandem with Influencer and Community Managers on UGC/IGC strategies, daily sentiment monitoring, and Surprise & Delight initiatives that foster brand love and advocacy
Monitor social performance metrics including engagement, reach, clicks, traffic, and sentiment
Build, manage, and deliver weekly and monthly reports, including identifying and implementing automation opportunities where possible
Translate data into clear insights and recommendations that inform creative direction, optimization, and future strategy
Stay on top of social, cultural, and industry trends to inform proactive content and campaign opportunities
Evaluate emerging platforms, formats, and features to keep At Home’s social presence fresh, relevant, and competitive
Qualification
Required
7+ years of experience managing social media for a brand or agency
Experience with social media management, scheduling, and analytics tools required
Strong project management and communication skills with exceptional attention to detail
Ability to balance creative storytelling with performance goals and KPIs
Highly organized, with the ability to manage multiple timelines, workstreams, and priorities in a fast-paced retail environment
Data-informed decision maker who can translate insights into action
Creative problem-solver with the ability to think beyond budget constraints and outside existing frameworks
Collaborative, proactive, and passionate about social media, culture, and brand building
Preferred
Bachelor's degree in marketing, advertising, communications, or a related field preferred; equivalent experience considered
Retail industry experience preferred
Hands‑on experience with major social platforms including Instagram, TikTok, Pinterest, Facebook, and YouTube
Company
At Home Group Inc.
At Home believes your home should be a reflection of your personal style – warm, thoughtful and inviting.
5001-10000 employees
Funding
Current Stage
Late StageTotal Funding
$800M2025-06-16Debt Financing· $600M
2023-05-12Debt Financing· $200M
2021-05-06Acquired
Leadership Team
Lewis L. (Lee) Bird III
Chairman & Chief Executive Officer
Ashley Sheetz
Chief Operating Officer
Recent News
Home Textiles Today
2025-10-27
Morningstar.com
2025-10-24
Company data provided by crunchbase