Confidential · 9 hours ago
Creative Marketing Manager
Charlotte, NC
Full-time
Onsite
Senior Level
$100K/yr - $120K/yr
7+ years expConfidential company is seeking a Creative Marketing Manager to execute marketing strategies and shape branded content and communications. This role involves leading creative efforts for branding, managing content creation, and overseeing marketing deliverables across various channels.
Marketing & Advertising
Responsibilities
Serve as the primary creative leader for both corporate and customer-facing branding efforts, including owned and licensed brands
Lead the development of brand (VBUs) and strategic frameworks in collaboration with Channel Managers
Partner with Legal and Product Marketing teams to oversee trademark management and registration processes
Provide input for new product launches while leading visual sell-in stories as it relates to presentations, packaging, and commercialization plans
Provide leadership for content creation, brand positioning, and differentiated storytelling strategies
Act as a creative director for photo and video shoots while partnering with vendor agencies
Manage all in-house photo studio needs including photography, prop inventory and equipment
Utilize creative design software to produce high-quality logos, visual renderings, photos, graphics, videos and marketing assets
Mentor and support the development of the Graphic Designer, fostering team growth and creative excellence while managing creative workloads for the team
Manage relationships with external agencies and vendors to ensure the timely and high-quality execution of marketing deliverables
Oversee and maintain all digital communication channels, ie. Microsites, websites, social media channels
Lead the ideation, planning, and coordination of major trade shows
Effectively manage marketing budgets, resources, and timelines to support marketing initiatives
Perform additional duties as required to support the success of the marketing team and broader organization
Qualification
Required
Education – Bachelors Degree in Marketing/Advertising/Communications
7-10+ years of marketing experience, preferably in marketing/communications/advertising/brand management/content development in a large, fast paced matrixed environment
Adept in Microsoft Office with advanced expertise in PowerPoint and Adobe Creative Suites
Exceptional project management and time management skills, including the ability to handle multiple projects while paying attention to details
Self-starter who can independently identify areas of opportunities, work ambiguity, and autonomously
Track record of consistently driving growth, creating processes, launching new capabilities, and successfully managing cross functional project teams
Strong understanding of brand positioning, brand voice, and content's role in shaping the brand experience
Track record of effective high-level collaboration with cross functional teams
Creative problem solver with a can-do attitude who can manage multiple projects with ease
Strong storyteller with the ability to effectively communicate, both orally and written, and collaborate with people of all management levels
Preferred
Previous experience working with large retailers is a plus
National and Private brand management experience is a plus
Benefits
Full benefit package including medical/dental
401k
Paid vacation
Company
Confidential
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Silicon Valley, California US, US
51-200 employeesFunding
Current Stage
Growth StageLeadership Team
Roshan Syed
Global Talent Partner
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