Principal Product Lead – MarTech AI jobs in United States
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Bounteous · 1 day ago

Principal Product Lead – MarTech AI

Bounteous is seeking a high-impact Principal Product Leader to serve as the visionary architect and chief evangelist for their AI-powered B2B MarTech suite. This role focuses on defining the product roadmap, owning its commercial success, and promoting AI-driven personalization to sophisticated marketing organizations.

Brand MarketingConsultingInformation ServicesInformation TechnologyInternetWeb Design
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H1B Sponsor Likelynote
Hiring Manager
James Smith
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Responsibilities

Act as the primary technical and strategic spokesperson for our AI suite
Drive product-led growth (PLG) by deeply understanding the 'jobs to be done' for modern marketers and turning those insights into compelling market stories
Represent the product in industry forums and executive briefings, positioning our AI capabilities (RAG, content automation, predictive modeling) as the gold standard in MarTech
Own the multi-year product vision
Balance aggressive innovation with technical feasibility, ensuring the roadmap focuses on high-growth levers that drive ROI and enterprise retention
Lead the charge on ethical AI, ensuring our roadmap adheres to global data privacy (GDPR, CCPA) while maintaining a competitive edge
Identify untapped opportunities within the MarTech stack (CDP, CRM, Creative Ops) to expand the product’s footprint and increase 'stickiness' within enterprise workflows
Lead a culture of 'fail fast, scale faster.' Use pilots and MVPs to validate AI models, then rapidly operationalize them for global scale
Define and own the KPIs that matter: Product-Qualified Leads (PQLs), adoption velocity, and AI-attributed revenue growth

Qualification

LLMsNLP frameworksMarTech expertiseRAGProduct-led growthStrategic communicationGrowth mindset

Required

You have a deep, intuitive understanding of LLMs, RAG, and NLP frameworks. You don't just know what they are; you know how to monetize them
You possess the rare ability to command a room of engineers in the morning and a room of CMOs in the afternoon
You have a proven track record of taking products from 'experimental pilot' to 'enterprise-wide adoption.'

Preferred

You've spent years navigating the Adobe/Salesforce/CDP ecosystems and know exactly where AI can disrupt traditional marketing silos

Company

Bounteous

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Bounteous is a digital experience consultancy that helps companies deliver transformational brand experiences.

H1B Sponsorship

Bounteous has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (21)
2024 (9)
2023 (5)
2022 (14)
2021 (11)
2020 (18)

Funding

Current Stage
Late Stage
Total Funding
unknown
Key Investors
New Mountain Capital
2021-08-03Private Equity

Leadership Team

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Keith Schwartz
Chief Executive Officer
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Michael Twedell
Senior Vice President, Growth
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Company data provided by crunchbase