C+K · 5 hours ago
Associate Strategist/Senior Associate Strategist/Strategist/Senior Strategist
DC-Baltimore Area
Full-time
Hybrid
Entry, Mid, Senior Level
$65K/yr - $69K/yr
1+ years expC+K is seeking new team members in their Strategy department to help create and execute results-driven online advertising campaigns for progressive political, non-profit, and responsible corporate clients. The role involves building, optimizing, and running online ads, measuring campaign performance, and collaborating with clients and vendor partners.
AdvertisingDigital MediaPolitics
Responsibilities
Build, optimize, and run online ads across various different ad platforms (Facebook, Google, TTD, etc.)
Plan, execute, and measure experiments and conversion and brand lift tests
Measure, analyze, and report on campaign and website performance to uncover actionable insights that will increase efficiency and performance of our digital marketing efforts
Monitor conversion points and optimize user funnels
Collaborate with other vendor partners
Communicate with clients about success and challenges in the campaigns you're running
Manage media budgets in excess of $1MM
Write copy and work with our designers and developers to produce online ad collateral and website assets
Create media plans for direct response and persuasion ad buying
Meticulously Q/A creative, ad builds, and reports
Be accountable to client goals
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Be a positive member of our collaborative and supportive team
Qualification
Required
Interested in the subject of digital advertising
Quick learner
Willing to work hard in a fast-paced environment
Creative thinker who can generate innovative ideas and solutions
Good operational and process orientation
Strong organizational abilities
Strong interpersonal and relationship building skills
Experience in dealing with multiple and diverse internal stakeholders
Excellent communication skills, written and verbal, across all organizational levels
Interest in ecommerce, technology or progressive politics
1-2 years of hands-on digital advertising experience in a performance-driven context (for Strategist position)
3+ years hands-on digital advertising experience in a performance-driven context (for Senior Strategist position)
1 year of hands-on digital advertising experience in a performance-driven context (for Senior Associate Strategist position)
2-3 years in a related field (Communications/PR, Advocacy, Digital Media, etc. for Senior Associate Strategist position)
3-5 years in a related field (Communications/PR, Advocacy, Digital Media, etc. for Strategist position)
Experience running and optimizing substantial direct response campaigns
Experience with Programmatic Display and Video Advertising - DCM and The Trade Desk platforms
Experience with Social Media Advertising - Facebook Ads Manager, Twitter Ads, Snap Ads, YouTube
Experience with Search Engine Marketing (SEM) - Google Ads, Microsoft Ads, Amazon Search
Experience with Ecommerce Prospecting
Experience with Lead gen
Experience running electoral campaigns/advocacy/corporate email or text programs
Experience communicating with activists/subscribers, driving actions/donations/sales, running A/B tests
Experience maintaining public-facing websites using a CMS (like WordPress or Drupal) or ecommerce platform (like Shopify, Demandware, Kaleo)
Experience using CRM platforms (like ActionKit, Salsa, Salesforce, MailChimp, ActBlue etc)
Solid knowledge of website analytics tools (e.g., Google Analytics, Adobe Omniture, etc.)
Benefits
100% subsidized Platinum-level healthcare insurance
Options for dental and vision insurance
401k with a guaranteed company 3% contribution
Short term disability
Flexible spending accounts
Transportation benefits
Bikeshare membership
High speed Internet reimbursement
Paid parental leave
Paid time off
Several paid holidays
Company
C+K
C+K is a marketing and advertising company based out of 1640 Rhode Island Ave NW, Washington, District of Columbia, United States.
Founded in 2007Washington, District of Columbia, USA
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Carlos Johnson
Partner
Tyler Davis
Partner
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