Hewlett Packard Enterprise · 2 hours ago
Community Marketing Manager – Airheads Community
San Jose, California, United States of America
Full-time
Onsite
Mid, Senior Level
$106K/yr - $214K/yr
5+ years expHewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. The Community Marketing Manager is responsible for developing and executing marketing strategies to increase membership, logins, and active participation in a community of technical users.
Data CenterEnterprise SoftwareInformation TechnologyIT ManagementNetwork Security
Responsibilities
Develop and execute marketing strategies to increase membership, logins, and active participation
Implement gamification and engagement programs (e.g., MVP initiatives, contests)
Manage editorial calendars for blogs, newsletters, and other cyclical publications
Publish and promote monthly newsletters and events on community site
Collaborate with SMEs to produce technical content, webinars, and demos tailored for a highly technical audience that supports the editorial strategy for the community
Collaborate with community manager on the structural and UI evolution of the community site
Manage vendor relationships with communication platform providers
Plan and promote Airheads presence at major events (e.g., HPE Discover, Networking Days, TechJam), including lounges, interactive experiences, office hours, MVP appreciation, and advisory boards
Coordinate logistics for onsite engagement programs and digital signage
Create integrated marketing plans for community initiatives, ensuring alignment with broader marketing objectives
Drive SEO optimization and streamline user experience across community platforms
Track KPIs such as new members, active engagement, page views, content acquisition, webinar attendance, and SCO
Analyze dashboards and reports to that illuminate trends, measure success, and inform strategy
Collaborate with marketing operations and community manager to develop new models that improve audience segmentation, revenue association, and bidirectional data exchange with Marketing and SFDC
Qualification
Required
BA/BS in marketing related field; MBA preferred
5+ years of marketing or related field (solutions marketing, customer marketing, partner marketing, community or event marketing experience) with a strong understanding of technical communities and B2B marketing
Experience in content creation, event planning, and digital marketing
Proficient on community platforms (Higher Logic), analytics tools (DOMO, Power BI), SCO platforms (BrightEdge) and webinar tools
Excellent written/oral communication and strong interpersonal skills
Ability to manage/influence virtual teams and strong negotiating skills
Understanding of enterprise networking technologies (WLAN, Switching, WAN, Security, Data Center) highly desired
Benefits
Health & Wellbeing
Personal & Professional Development
Unconditional Inclusion
Company
Hewlett Packard Enterprise
Hewlett Packard Enterprise is an edge-to-cloud company that uses comprehensive solutions to accelerate business outcomes.
10001+ employees
H1B Sponsorship
Hewlett Packard Enterprise has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (532)
2024 (585)
2023 (591)
2022 (523)
2021 (551)
2020 (398)
Funding
Current Stage
Public CompanyTotal Funding
$2.85BKey Investors
Elliott Management Corp.
2025-04-15Post Ipo Equity· $1.5B
2024-09-10Post Ipo Equity· $1.35B
2015-11-02IPO
Leadership Team
Antonio Neri
President & CEO
Fidelma Russo
EVP & GM, Hybrid Cloud and Chief Technology Officer
Recent News
2026-01-20
2026-01-16
2026-01-16
Company data provided by crunchbase