St. Francis-Emory Healthcare · 6 hours ago
Director of Marketing & Communications
Columbus, GA
Full-time
Onsite
Lead/Staff, Director/Executive
2+ years expSt. Francis-Emory Healthcare is committed to empowering caregivers and valuing their contributions. The Director of Marketing & Communications is responsible for creating and executing strategic plans to enhance the hospital's brand and engage audiences, overseeing various marketing and public relations initiatives.
Health CareHospitalMedical
Responsibilities
Leads development and execution of proactive branding and marketing strategies across all media channels
Coordinates internal and external communications, media relations, publications, and advertising
Manages planning and promotion of special events to support hospital growth and visibility
Develops content for public relations materials, including press releases, media kits, pitch letters, and executive statements
Partners with business units to align marketing initiatives with strategic goals
Builds and maintains professional relationships with local and regional media, community partners, and stakeholders
Manages daily public relations activities including agency relationships, media interactions, and placement strategies
Drives growth by identifying and implementing opportunities for service expansion and market engagement
Ensures brand consistency and customer service excellence across all communication touchpoints
Collaborates in performance improvement activities and organizational initiatives
Qualification
Required
Bachelor's degree required in Marketing, Communications, Business, or related field
Minimum of two (2) to five (5) years of experience in healthcare or the medical industry required
Excellent verbal and written communication skills including editorial proficiency
Strong organizational, critical thinking, and time management abilities
Demonstrated leadership and crisis management capabilities
Ability to work independently, prioritize multiple projects, and adapt under pressure
Proficiency with digital marketing platforms, media tools, and standard business software
Professional demeanor and ability to engage effectively with a wide range of audiences
Preferred
Master's degree preferred
Strong background in public relations and communications highly preferred
Certifications must be obtained within time frame required by facility policy if applicable
Company
St. Francis-Emory Healthcare
Since opening our doors in 1950, St. Francis Hospital has established a reputation for providing high quality, compassionate care.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Phillip Fouts
ACFO
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