Head of Marketing jobs in United States
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ZEISS Group · 5 hours ago

Head of Marketing

ZEISS Group is a pioneer in science with over 178 years in the business, focusing on innovation and technology for a sustainable future. The Head of Marketing will lead the U.S. OPT marketing strategy and execution, manage the marketing budget, and ensure alignment across departments to support sales goals.

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Hiring Manager
Lindsay Walker Goodman
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Responsibilities

Direct U.S. OPT marketing to deliver annual sales and profit targets
Develop and execute comprehensive marketing plans in partnership with cross-functional teams
Collaborate with business leadership and product development to support product initiatives and launches, as well as the vision for OPT
Hire, manage, train and develop OPT marketing staff
Manage department budget and compensation programs
Build productive relationships across stakeholders, including customers and vendors
Plan and manage promotional campaigns, trade show materials, sales meetings and focus groups
Solid understanding of the current landscape in the world of Eye Care (US)
Identify market trends and opportunities to strengthen commercial performance
Lead cross functional teams across ZICC, KOL, PE to ensure clear and consistent messaging

Qualification

Marketing strategySales managementOphthalmology relationshipsPersonnel managementFinancial analysisAnalytical skillsOrganizational agilityProduct marketingProduct developmentCommunication skills

Required

Bachelor's degree required
Minimum 12 years of progressive marketing and sales/sales management experience, or related experience
Minimum 5 years personnel management experience
Strong direct sales 'downstream marketing' experience mandatory
Strong marketing leadership, analytical and decision-making skills critical
Polished oral presentation and written communication skills
Experienced knowledge of financial analysis and analysis tools (i.e. spreadsheets, etc.)
Organizational agility to work across functions, business sectors and customers and markets
Successful product launch and multi-department strategy experience

Preferred

MBA preferred
Preferably in the medical device industry
Capital equipment and consumable experience in the medical / surgical setting, ophthalmology preferred
Ophthalmology / Optometry relationships critical, both industry and MD/OD preferred
Experience in other functional areas, product marketing, product development, sales, finance and other customer facing roles a plus

Benefits

Medical
Vision
Dental
401k Matching
Employee Assistance Programs
Vacation and sick pay

Company

ZEISS Group

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Zeiss is a manufacturer of optical systems, industrial measurements, and medical devices.

Funding

Current Stage
Late Stage

Leadership Team

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Jörg Marzel
Global CISO
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Norbert Gergely
Head of Data Architecture and Lifecycle
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Company data provided by crunchbase