The Post and Courier · 21 hours ago
Marketing Account Executive
Spartanburg, SC
Full-time
Onsite
Entry, Mid Level
2+ years expThe Post and Courier is expanding its operations in Spartanburg County and is seeking a Marketing Account Executive to join their advertising department. This role focuses on new business development and involves crafting and selling marketing solutions to local businesses while exceeding sales goals.
Information ServicesNewsPublishing
Responsibilities
Serve as lead outside salesperson for Spartanburg County, with primary duties of daily selling and account management primarily through outbound sales activity and in-person meetings
Serve as outside seller on advertising sales team, conducting cold calls, discovery calls, in-person sales proposals, in-person client meetings, etc
Focus will be on acquisition of new business and/or long-term contracts
Champion our digital marketing solutions for clients, including but not limited to paid search, paid social, display, streaming TV, website development, email marketing and more
Continual prospecting of new business opportunities and developing relationship from introduction to fulfillment
Develop and maintain a strong knowledge of digital marketing capabilities, continually participating in trainings (company trainings and self-guided) and keep up with latest trends in the digital marketing space
Achieving assigned monthly sales goals through upselling, prospecting efforts and new business development
Participation in sales of specialized or targeted products, such as special sections, magazines, event sponsorships, etc
Growing number of active accounts within the assigned territory or client list
Share campaign reporting with digital marketing clients regularly
Increase financial investment per client over a period of time
Generate and follow-up on sales leads; identify key decision makers
Create comprehensive marketing proposals for prospective customers, with a focus in digital marketing solutions
Collaborate with product specialists in presenting needs-based solutions to clients
Work with staff designers to generate creative concepts and ensure message accuracy for advertising creative for respective clients
Track all prospecting efforts and sales in Hubspot CRM tool
Attend staff and sales team meetings as required
Represent The Post and Courier at company events or at community events and/or networking opportunities as needed
Assist in preparation and on-site execution of Post and Courier events in the Upstate
Advocate for The Post and Courier in Spartanburg County and surrounding areas, encouraging readers, community members and clients to subscribe to our journalism and support our brand in other ways
Perform other duties as requested by management
Qualification
Required
Bachelor's degree in Marketing, Communications, Business or a related field, or equivalent professional experience
2-3 years of sales, marketing, media or business development experience
Proven track record of excellence in sales/sales support
Company
The Post and Courier
The Post and Courier is a daily newspaper presented in both online and print media platforms.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Chris Zoeller
Chief Opportunity & Marketing Officer
Recent News
LFN-PREMIUM-Network – Law Firm Newswire
2025-09-26
Company data provided by crunchbase