McAfee · 11 hours ago
Creative Director
San Jose, CA
Full-time
Hybrid
Director/Executive
$162K/yr - $265K/yr
12+ years expMcAfee is a leader in personal security for consumers, and they are seeking a dynamic and experienced Creative Director to lead their Brand Creative Services team. This role will drive marketing efforts and redefine McAfee's brand for consumers while overseeing the creative output and visual identity of the company.
Consumer ElectronicsEnterprise SoftwareInformation TechnologyNetwork Security
Responsibilities
Alongside the VP of Brand and Creative, provide creative leadership and craft-led objectivity to the McAfee brand - applying our new brand strategy into all the creative frameworks it needs to live and keeping the organization true to remaining on-brand
Elevate our creative output as a company by engaging on product-brand experience application, delivering elevated top and mid-funnel campaigns and bringing excellence to every creative touchpoint
Own McAfee’s visual identity, partnering with Brand Marketing to translate our brand promise to consumers into a powerful core logo and overall design system
Ensure that our design framework and architecture is comprehensive and cohesive to enable activation across all touchpoints both consistently and uniquely based on the audience/platform
Develop award-winning creative campaigns for McAfee with internal teams and agency partners, bringing the brand to life in new and powerful ways to our consumers
Develop 360° upper funnel, mid funnel, and lower funnel video and digital marketing campaigns, considering stakeholder briefs and insights
Optimize McAfee’s in‑house, agency, AI, and agentic model to build a world‑class creative function: Tailor team structure and strategy to an understanding of format and functional needs to drive the greatest impact across a variety of marketing channels and audiences, encompassing social, communications, email, campaign and partner needs
Build and nurture a team of diverse creatives (concept, copy, design, motion, editing etc.) and video producers who can bring the brand and stakeholder vision and strategy to life
Act as a brand steward to ensure our brand identity and creative platform is properly understood and implemented across and outside of the organization- including existing and prospective employee branding, across our partner ecosystem, and throughout our communication channels
Demonstrate thought leadership and early adoption of AI and other efficiency tools to enable greater productivity and more agile and expansive testing and optimization
Balance a creative and brand led point of view with the flexibility to deliver against stakeholder needs that may require creative solutions
Prioritize creative resourcing and initiatives based on impact to the business, consistently testing and revising as core organization prioritize shift
Qualification
Required
12+ years leading powerful creative campaigns and design work
Craft creative background in creative – attended advertising or design school, experience in conceptual creative leadership spanning both agency and in-house background
Proven track record leading and building creative function and working with stakeholders in-house, on the brand side
Excellence without ego – strong collaboration skills. Able to work well with stakeholders across different disciplines and backgrounds and to understand the complex creative requirements of product teams
Strong point of view on optimizing in-house vs agency model, inclusive of scaling creative execution using AI tools
Deep experience in creative strategy, creative direction, concept development and execution across upper, mid and lower funnel campaigns
Ability to direct photography and video shoots, with prior onsite and post-production experience
Growth mindset eager to embrace new tools and platforms to enable a strategy vs. production-oriented team culture and operating mode
Experience managing creative agency partners and freelancers to ramp up and down based on seasonality and campaign cycles
Ability to assess and communicate the impact of operational and structural improvements
Experience within scaled cross channel, global businesses
Experience working on/with digital products and services a plus
Portfolio demonstrating award winning campaigns across brand, performance (retention is a nice to have). Portfolios will be reviewed for both strength in creativity and effectiveness
Benefits
Bonus Program
401k Retirement Plan
Medical, Dental, Vision, Basic Life, Short Term Disability and Long-Term Disability Coverage
Paid Parental Leave
Support for Community Involvement
14 Paid Company Holidays
Unlimited Paid Time Off for Exempt Employees
96 Hours of Sick Time and 120 Hours of Vacation for Non-Exempt Employees Accrued Each Year
Company
McAfee
McAfee is an online security company that provides virus alerts and analysis on malware, network security threats, and web vulnerabilities.
1001-5000 employees
H1B Sponsorship
McAfee has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (28)
2024 (24)
2023 (12)
2022 (26)
2021 (46)
2020 (84)
Funding
Current Stage
Public CompanyTotal Funding
unknown2022-03-01Private Equity
2022-03-01Debt Financing
2021-11-08Acquired
Leadership Team
Craig Boundy
Chief Executive Officer
Steve Grobman
Executive Vice President and Chief Technology Officer
Recent News
Canada NewsWire
2026-01-16
2025-11-25
Company data provided by crunchbase