Centene Corporation · 5 hours ago
Digital Communications Automation Specialist
Centene Corporation is transforming the health of communities, focusing on member engagement and communications. The role involves developing digital content through Sales Force Marketing Cloud, managing communication calendars, and analyzing communication effectiveness to enhance member engagement.
Hospital & Health Care
Responsibilities
Develop digital content by writing engaging content for email, text, and other needed digital communication
Create graphic design in a communication platform by determining the layout, imagery and icons to build engaging communication
Develop Web Content and functionality for CTAs to ensure communication is connecting to the correct location and driving traffic to needed detail
Analyze all metrics to understand the effectiveness of communication
Test and learn to ensure we are being impactful in our space
Measure communication performance by developing and analyzing reports to show the impact of communications to leadership and providing recommendations for areas of improvements
Manage technical issues with the platform, build automated journeys
Perform communication tests to build a variety of paths for engagement to determine the most impactful path
Project manage the cross functional communication calendar ensuring orchestration with communication and managing tactic deployments to reduce overlap while ensuring are met
Qualification
Required
Bachelor's degree in Business Administration, Marketing, Computer Science, or related field
4+ years of Sales Force Marketing Cloud or similar automation system experience required
Knowledge of HTML and modern programming language
Need to be knowledgeable within the computer science along with being an expert at communication best practice and creativity
Preferred
Salesforce Marketing Certificate would be preferred but is not required
Benefits
Health insurance
401K
Stock purchase plans
Tuition reimbursement
Paid time off plus holidays
Flexible approach to work with remote, hybrid, field or office work schedules
Company
Centene Corporation
Centene Corporation is a leading healthcare enterprise committed to helping people live healthier lives.
H1B Sponsorship
Centene Corporation has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2021 (1)
Funding
Current Stage
Late StageLeadership Team
Recent News
Business Journals
2024-05-06
FierceHealthcare
2024-04-28
Company data provided by crunchbase