Head of Growth & Marketing (part-time) jobs in United States
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Integrative Health Courses · 1 day ago

Head of Growth & Marketing (part-time)

positionUnited States
timePart-time, Contract
remoteRemote
senioritySenior Level
money$100/hr - $125/hr
date5+ years exp

Integrative Health Courses is a mission-driven health and wellness company focused on holistic healing approaches. They are seeking a Head of Growth & Marketing to strategize and optimize marketing efforts for their coaching program and eCommerce brand, aiming to drive performance and measurable growth.

Health Wellness & Fitness

Responsibilities

Develop and own a unified marketing strategy across both business arms
Design and optimize customer journeys, funnels, and conversion paths to improve acquisition and retention
Collaborate with the project managers and creative team to ensure campaigns align with brand strategy and performance goals
Audit existing funnels, assets, and performance data to identify quick wins and long-term improvements
Guide segmentation and positioning strategy for supplements vs. high-ticket program
Provide strategic direction for paid media, organic, and content efforts (execution handled by existing team/contractors)
Set marketing KPIs and report on performance regularly to the leadership team
Bring a test-and-optimize mindset to campaigns, landing pages, and funnels

Qualification

Marketing strategyFunnel optimizationECommerce experiencePerformance marketingCustomer acquisitionCommunicatorSystems thinkerCollaborative team player

Required

5+ years of marketing leadership or strategic growth experience
Proven track record scaling both eCommerce and high-ticket digital/online programs
Background in or passion for the health and wellness space
Excellent understanding of funnel strategy, digital customer journeys, and performance marketing
Confident working across multiple platforms and brand voices
Strong communicator and systems thinker who thrives in a collaborative team environment
Remote-first, available for part-time contractor work with growth potential
Comfortable in a contractor-based, entrepreneurial environment with a strong sense of ownership

Company

Integrative Health Courses

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We are holistically minded physicians dedicated to improving the lives of families through education, diet, and lifestyle change.
dateFounded in 2020
people-size11-50 employees
web-link
https://www.dranamaria.com/

Funding

Current Stage
Early Stage
Company data provided by crunchbase