VP, Product - Advertising Technology jobs in United States
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TelevisaUnivision · 8 hours ago

VP, Product - Advertising Technology

TelevisaUnivision is seeking a Vice President of Product in Advertising Technology to architect the evolution of their proprietary ad stack. In this role, you will drive the product roadmap for a centralized Ad Platform, integrating various aspects of ad management to enhance campaign performance and user experience.

Digital MediaMedia and EntertainmentNewsSocial Media Marketing
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H1B Sponsor Likelynote

Responsibilities

End-to-End Platform Architecture
The Unified Lifecycle: Architect a seamless application workflow that connects the entire ad value chain: starting with Audience Insights & Building, flowing into inventory Forecasting & Planning, and culminating in Execution and Performance Reporting
Planning & Optimization (MMM): Develop a planning interface that incorporates Marketing Mix Modeling (MMM) principles, allowing sales teams to simulate media mixes and optimize plans against client KPIs before the campaign goes live
Operational Workflow Integration: Translate current business operations into digital workflows. You will map out the day-to-day journeys of Sales and Ad Ops users to identify friction points and automate handoffs
Execution & Delivery
Ad Server Unification: Orchestrate the complex integration between linear traffic systems and digital ad servers (GAM/FreeWheel) to ensure seamless campaign delivery across all endpoints
Programmatic Integration: Integrate established programmatic pipelines and SSP connections directly into the application layer, ensuring the platform provides a unified view of programmatic demand alongside direct-sold inventory
Outcomes & Measurement (MTA)
Multi-Touch Attribution (MTA): Lead the strategy for integrating Multi-Touch Attribution models into the platform, allowing advertisers to see the incremental value of every touchpoint across Linear and Streaming
Currency Evolution: Integrate next-generation currency partners (EDO, Nielsen ONE, Comscore) directly into the application, giving advertisers real-time, unified visibility into the performance of their campaigns
Client-Facing Reporting: Build the external-facing portals that allow agencies and brands to access self-service performance data

Qualification

Product ManagementAdTech ExperienceApplication Lifecycle ExpertiseAgile MethodologiesUser Experience DesignTechnical Knowledge of Ad ServersMeasurement IntegrationStrategic ThinkingDocumentation Skills

Required

10+ years in Product Management within AdTech or Media, with at least 4 years in a leadership role managing product teams
Demonstrated success in building software products/applications across the core ad lifecycle
Familiarity with OMS (Order Management Systems) like Operative, WideOrbit, or proprietary planning tools
Deep technical knowledge of Ad Servers (GAM, FreeWheel) and SSP/DSP mechanics
Experience integrating third-party measurement vendors, MMM, and MTA providers
Strong product design sensibility
Ability to articulate User Journey Stories and wireframes that simplify complex technical tasks
Expert-level command of Agile development methodologies (Scrum, Kanban)
Strong portfolio of writing detailed, high-quality Product Requirement Documents (PRDs) and user stories
Proven ability to transition between '10,000-foot strategy' (3-year horizons) and tactical execution (sprint planning)
Must be willing to work from office in New York
Applicants must be currently authorized to work in the United States on a full-time basis

Benefits

PTO
Tuition reimbursement
Wellness and employee support programs
401K
Life and other insurance plans
Comprehensive and competitive health benefits package featuring medical, dental and vision coverage options

Company

TelevisaUnivision

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TelevisaUnivision is a Mexican-American media company which owns the American Spanish language broadcast network Univision.

H1B Sponsorship

TelevisaUnivision has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2023 (2)
2022 (1)

Funding

Current Stage
Late Stage
Total Funding
$1.74B
Key Investors
SOFTBANK Latin America Ventures
2024-01-18Debt Financing· $240.7M
2023-07-24Debt Financing· $500M
2021-04-13Series C· $1B

Leadership Team

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Daniel Alegre
Chief Executive Officer
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Wade Davis
Chief Executive Officer
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Company data provided by crunchbase