Madden Media · 9 hours ago
Senior Account Executive, PR
United States
Full-time
Remote
Mid, Senior Level
$67K/yr - $80K/yr
3+ years expMadden Media is a full-service destination marketing agency that combines technology, creativity, and research-driven insights. They are seeking a Senior Account Executive in PR who will lead public relations efforts, develop strategic communication plans, and manage client relationships while crafting compelling content.
AdvertisingTravel
No H1B
Responsibilities
Daily media monitoring and reporting of coverage that affects agency and client business
Leading public relations efforts on behalf of a team
Pitch top-tier media and secure national and localized impact stories
Develop and present strategic communication plans, including media opportunities, tactics, and timelines consistent with the overall client strategy
Craft and edit both media and client content materials, including pitches, press releases, e-blasts, newsletters, case studies, blog posts, social content, digital content, website copy, ad copy, and immersive copywriting
Manage reporting, including the collection and tracking of results
Keep up to date on industry and media trends, editorial calendars, themes, deadlines, etc., to create opportunities for clients
Secure press trips and media FAMs and assist in client media activations
Liaise with clients regularly to provide/receive updates and feedback to ensure account productivity on initiatives
Produce thorough monthly updates for clients, including media updates and new initiatives (events, marketing alliances, awards, etc.)
Someone with demonstrated writing skills and samples
Expert level communication skills, written and verbal
3+ years of experience securing coverage in an agency setting
Proficiency in media monitoring, tracking and reporting tools such as Cision, Meltwater, etc
Experience working with tourism brands is a plus
Qualification
Required
Create the right media angles, know how to develop stories, easily build new media relationships and maximize opportunity with current media relationships
Can clearly communicate, organize and address daily questions, including planning, timing, media targets, and client reporting
Are a wordsmith and love to write no matter the style or format
Demonstrate mastery of verbal and presentation skills
Are a social media junkie
Are a creative thinker who loves to participate in brainstorms
Possess a solid understanding of digital marketing tactics and products, particularly SEO best practices and Google Analytics
Are a positive, proactive problem solver that works with clients and leadership to lead and conquer client and agency challenges head-on
Are a team player that has a roll-up your sleeves, let's get it done personality
Produce high-level, client-ready work, including email pitches, client content needs and update/action items
Thrives in a fast-paced, high-energy environment, surrounded by sharp and competitive colleagues
Are a smart, driven, career-minded individual who want to work on an equally ambitious team who will both mentor you and look for you to provide mentorship
Are willing to travel 30% of the time
Someone with demonstrated writing skills and samples
Expert level communication skills, written and verbal
3+ years of experience securing coverage in an agency setting
Proficiency in media monitoring, tracking and reporting tools such as Cision, Meltwater, etc
Preferred
Experience working with tourism brands is a plus
Benefits
Opportunities to grow your skill set within your discipline via training, learning, and new professional experiences
Support to help fill in the gaps as you settle in
Company
Madden Media
Madden Media is a marketing and advertising company providing tourism and travel marketing services.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Dan Janes
Chief Executive Officer
Recent News
2025-11-03
Duluth News Tribune
2025-07-09
Duluth News Tribune
2025-03-09
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