INNOCEAN USA · 20 hours ago
Vice President Strategy
INNOCEAN USA is a full-service ad agency located in Huntington Beach, CA, seeking a VP, Strategy to join their Hyundai team. This senior leadership role is responsible for architecting holistic, insight-driven marketing strategies and ensuring cohesive, customer-centered campaigns that drive brand strategy and deliver breakthrough results.
Responsibilities
Lead the development of innovative integrated marketing strategies that unify brand positioning with cross-channel plans
Translate brand foundations into actionable digital frameworks and content strategies
Design full-funnel customer journeys that connect brand storytelling with measurable performance outcomes
Partner closely with Creative, Media, Digital, Social, and CRM teams to ensure cohesive, insight-driven work
Leverage audience insights, analytics, and cultural trends to inform strategic recommendations
Oversee consistent brand expression across all touch points
Establish KPIs and measurement plans that balance brand health and digital effectiveness
Serve as a senior strategic advisor to clients and present clear, compelling integrated strategies
Lead strategy talent while elevating the agency’s integrated strategy product
Qualification
Required
15+ years of experience in integrated strategy, brand strategy, or marketing strategy within an advertising agency environment
Must have a variety of big brand experience to include automotive
Expertise in brand development, digital strategy, communications planning, and full-funnel marketing
Ability to integrate digital performance with overarching brand strategy
Strong storyteller with exceptional communication and presentation skills
Mastery of audience insights with proven ability to design, commission, analyze both qualitative and quantitative research
Team player and connector: able to mobilize and motivate cross functional teams to effectively work together
Understanding of digital platform capabilities while staying ahead of emerging technologies and digital trends
Ability to author, lead and orchestrate integrated GTM plans
Experience managing and developing high-performing strategy teams
Benefits
3 PPO Medical Plans through Anthem to choose from at low cost
Free Dental and Vision
401k match
Wellness reimbursement program
Company paid short- and long-term disability, and basic life
Generous PTO
On-site Barista
Beautiful campus across from the Pacific Ocean
Company
INNOCEAN USA
Mission: We are explorers.
Funding
Current Stage
Growth StageRecent News
2025-10-30
Korea Herald
2025-10-29
2025-09-16
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