Electronic Arts (EA) · 2 hours ago
Specialist, FC Performance Media
Marina del Rey, CA
Full-time
Hybrid
Entry Level
$83K/yr - $128K/yr
1+ years expElectronic Arts creates next-level entertainment experiences and is seeking a Specialist of FC User Acquisition/Performance Media to join their Growth Marketing Organization. This role involves assisting with the setup and monitoring of digital ad campaigns for the FC Franchise and supporting campaign optimizations by tracking performance and reporting findings.
ComputerMobilePublishingVideo GamesWeb Development
Responsibilities
You will assist with the set up, launch, and monitoring of digital ad campaigns for the FC Franchise, on one or more platforms such as Meta, Google, or TikTok
You will support basic campaign optimizations by tracking performance, reporting key findings, and making recommendations to improve efficiency
You will help document testing results, gathering feedback, and sharing insights with Brand, Creative, and Analytics teams in regular meetings and reports
You will coordinate communication and information sharing between cross-functional partners, ensuring you document and share campaign needs and updates
You will support daily relationships with external partners and agencies
Qualification
Required
At least 1+ years of experience managing paid digital ads (user acquisition) on at least 1 major platform (Meta, Google, TikTok)
Hands-on experience monitoring and making optimizations to digital ad campaigns, with an understanding of how creative assets impact performance
Demonstrated experience in learning new digital advertising tools and testing new ideas
BA/BS Degree in marketing/finance or equivalent quantitative field
Passion/knowledge for video games and sports
Knowledge of Excel and Google applications
Benefits
Paid time off (3 weeks per year to start)
80 hours per year of sick time
16 paid company holidays per year
10 weeks paid time off to bond with baby
Medical/dental/vision insurance
Life insurance
Disability insurance
401(k) to regular full-time employees
Bonus and equity
Company
Electronic Arts (EA)
Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story.
10001+ employees
H1B Sponsorship
Electronic Arts (EA) has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (139)
2024 (105)
2023 (207)
2022 (233)
2021 (198)
2020 (145)
Funding
Current Stage
Public CompanyTotal Funding
$2.2MKey Investors
TCVTrip Hawkins
2025-09-29Private Equity
2025-09-29Acquired
2019-01-01Post Ipo Equity
Leadership Team
Michael Robinson
SVP EA Digital Platform
Farah Ali
VP and Technology Growth Strategy
Recent News
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