Circana · 21 hours ago
Director, Product Marketing - Retail & Supply Chain
United States
Full-time
Remote
Director/Executive
$120K/yr - $160K/yr
10+ years expCircana is a company committed to diversity, equity, and inclusion, seeking a Director of Product Marketing for their retail and supply chain solutions. The role involves collaborating with various teams to shape narratives and launch solutions that meet client needs while achieving the firm's financial goals.
Market Research
Responsibilities
Develop a deep understanding of the market, our competitors, the challenges and goals of the buyers at our clients
Collaborate with Product and Sales teams to identify and prioritize the products that connect the needs of our clients to the goals of our firm
Leverage your deep understanding of retail to strategically position solutions in market
Work with Product and Sales teams to align on the unique value propositions of our products, oversee the development of competitive claims and develop the narrative that resonates with the buyers at our clients
Develop compelling product narratives across collateral that enables Sales teams to win in the market and strategically position Circana’s retail solutions with the market
Collaborate with Marketing associates on product launch plans and other critical marketing events and activities
Collaborate with our global Product and Marketing teams to ensure consistent positioning and messaging across all markets
Contribute to increasing the value and impact of the Product Marketing team
Identify process improvements and work collaboratively with key stakeholders to implement changes that drive the Product Marketing team and the business forward
Have executive presence and be a key point of contact for executive stakeholders at Circana
Qualification
Required
10+ years' experience in Retail, Trade marketing, and/or Category Management
7+ years Product Marketing or Marketing experience, preferably in Retail
BA or BS degree
Proven content writing and project coordination skills are mandatory, as are strong communication, design, creative, analytic and process skills
Excellent organization skills and a propensity to meet deadlines with high quality results
Adaptable and able to manage multiple tasks across a variety of responsibilities
Self-starter with an ability to achieve objectives with minimal supervision
Strong, goal-oriented team player, capable of managing projects requiring input from multiple different teams
Ability to think strategically and creatively and then execute
A positive attitude and be collaborative, passionate, curious, creative, independent, thoughtful and proactive
Benefits
Paid time off
Medical/dental/vision insurance
401(k)
Company
Circana
Circana consults on the complexities of customer behavior.
5001-10000 employees
H1B Sponsorship
Circana has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (53)
2024 (37)
2023 (32)
Funding
Current Stage
Late StageTotal Funding
$1.2BKey Investors
Vestar Capital Partners
2024-04-23Private Equity· $1.2B
Leadership Team
Stuart Aitken
President and CEO of Circana
Holly Knightly
Chief Financial Officer
Recent News
Gifts & Decorative Accessories
2026-01-25
2026-01-22
Company data provided by crunchbase