Genpact · 19 hours ago
Assistant Manager Lead Generation
Genpact is an advanced technology services and solutions company that delivers lasting value for leading enterprises globally. The Assistant Manager Lead Generation role focuses on driving qualified pipeline through effective prospect meetings and account penetration strategies, collaborating closely with sales representatives to enhance opportunity progression.
AnalyticsArtificial Intelligence (AI)Business Process Automation (BPA)ConsultingInformation TechnologySoftware
Responsibilities
Execute Multi- channel Outbound Campaigns
Drive multiple meetings/interactions per account to create momentum for Sales
Design and execute multi-touch outbound campaigns across:
LinkedIn (connection requests, messaging, engagement)
Email sequences
Cold calling
Run persona-based and account-based sequences , not generic blasts
Build and optimize email sequences using:
Relevant outbound triggers (job changes, funding, tech stack shifts, ERP/CRM upgrades, compliance needs, growth signals)
Strong hooks tied to role-specific pain points
Continuously test subject lines, messaging angles
Confident cold calling with the ability to:
Open conversations with value-based hooks
Handle objections professionally
Secure meetings with senior stakeholders
Maintain consistent call activity aligned to target accounts
Advanced LinkedIn prospecting:
Boolean searches
Account-based lead identification
Engagement-driven outreach
Use data scraping and enrichment tools to:
Build accurate contact lists
Maintain CRM hygiene
Identify net-new buying centers
Act as a trusted partner to Sales Representatives
Conduct regular syncs with Sales to:
Align on target accounts
Share account insights and engagement signals
Adjust outreach based on deal strategy
Maintain detailed notes, call summaries, and account intelligence in CRM
Qualification
Required
2–4 years of Demand Gen / SDR / BDR experience in B2B SaaS (Prior experience in ERP, CRM, or enterprise SaaS environments is mandatory)
Strong understanding of Account-Based Marketing (ABM)
Strong understanding of Buying committees in mid-market or enterprise deals
Proven ability to book meetings with multiple stakeholders in the same account
Proven ability to progress opportunities beyond initial discovery
CRM experience (Salesforce, HubSpot, or similar)
Sales engagement tools (Outreach, Salesloft, Apollo, etc.)
LinkedIn Sales Navigator
Data enrichment & scraping tools (ZoomInfo, Apollo, Lusha, Clay, etc.)
Strong written and verbal communication skills
Highly organized and process-driven
Curious, consultative, and business-outcome focused
Comfortable operating in complex, long-cycle sales environments
Strong ownership mindset and collaboration skills
Benefits
Get hands-on experience, mentorship, and continuous learning opportunities
Drive change for global enterprises and solve business challenges that matter
Join 140,000+ bold thinkers and problem-solvers who push boundaries every day
Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress
Company
Genpact
Genpact is an information technology firm that offers business management, artificial intelligence, automation, and cloud services.
H1B Sponsorship
Genpact has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (225)
2024 (257)
2023 (208)
2022 (187)
2021 (413)
2020 (514)
Funding
Current Stage
Public CompanyTotal Funding
$750M2025-11-13Post Ipo Debt· $350M
2024-05-30Post Ipo Debt· $400M
2007-08-10IPO
Leadership Team
Recent News
2026-01-22
Company data provided by crunchbase