Media Analyst jobs in United States
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Strategic Education, Inc · 3 hours ago

Media Analyst

Strategic Education, Inc is a company focused on marketing analytics, and they are seeking a Media Analyst to join their team. The role involves designing, developing, and communicating media analytics to provide insights into marketing performance, while collaborating with internal and external stakeholders.

Education

Responsibilities

Develop, enhance, and maintain recurring and ad-hoc media performance dashboards, with a strong emphasis on Power BI
Analyze, interpret, and clearly communicate insights from media and marketing data to support decision-making
Partner closely with internal media stakeholders and external partners to clarify requirements, resolve blockers, and present findings and recommendations
Support media mix modeling (MMM) initiatives, including data collection, validation, interpretation of model outputs, and scenario analysis
Extract and prepare data from a variety of sources, including advertising platforms and internal data systems, for reporting and analysis
Write, modify, and maintain SQL queries to access data from the company’s data warehouse (Google BigQuery)
Contribute to continuous improvement of analytics processes, documentation, and reporting standards

Qualification

Media performance analyticsPower BISQLDigital marketing analyticsData visualization toolsCloud-based data environmentsStakeholder partnershipCommunication skillsProblem-solving skillsTeam collaboration

Required

Bachelor's degree in digital marketing, business, analytics, computer science, statistics, economics, or another relevant quantitative field
Minimum of 2 years of relevant digital marketing analytics experience
Experience extracting and working with data from digital advertising and marketing platforms (e.g. Google Ads, Meta, Skai/Kenshoo, Adobe Analytics, GA4, Eloqua)
Experience using analytical and data visualization tools, particularly Excel, Power BI, or similar
Intermediate proficiency in SQL, including the ability to write and modify queries to retrieve data from relational data warehouses
Demonstrated ability to analyzing media data to generate insights, inform recommendations and support marketing strategy
Strong verbal and written communication skills, with comfort presenting findings and perspectives in group settings
Demonstrated problem-solving and analytics skills, with comfort navigating ambiguity and advancing work without step-by-step direction
Ability to work collaboratively in a team environment while also operating as a proactive, self-directed contributor
Passion for partnering with stakeholders to continually improve analytics outputs and processes
Must be able to travel up to 10% of the time
Must be able to lift 25 lbs
Typical office setting
Mobility within the office including movement from floor to floor
Travel via plane, car, and metro may be required to perform this job
Must be able to work more than 40 hours per week when business needs warrant
Access information using a computer
Effectively communicate, both up and down the management chain
Effectively cope with stressful situations
Strong mental acuity
Regular, dependable attendance and punctuality are essential functions of this job

Preferred

A natural curiosity for using data to understand marketing performance, specifically through media mix modeling and multi touch attribution
Familiarity with working in cloud-based data environments (e.g., Google Cloud Platform (GCP)/ BigQuery)
Agency experience is preferred

Company

Strategic Education, Inc

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Strategic Education Inc. (NASDAQ: STRA) is dedicated to enabling economic mobility with education.

Funding

Current Stage
Late Stage

Leadership Team

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Daniel McCarthy
Chief Technology Officer, ETS
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Company data provided by crunchbase