Samsung Ads · 5 hours ago
Yield - Channel Management
NYC Metro Area
Full-time
Onsite
Senior Level
$130K/yr - $175K/yr
7+ years expSamsung Ads is at the forefront of redefining advertising in the Advanced TV landscape. The Yield Management Analyst will provide data analytics and financial strategy management to support sound strategic decisions, collaborating closely with sales management and various teams to track business metrics and develop financial processes.
Marketing & Advertising
Responsibilities
Provide analytical support on all demand types (direct and programmatic) to develop models to suggests strategic recommendations to the leadership on market trends, competitive positioning and growth initiatives
Collaborate with Rev Ops and Sales to develop new revenue opportunities across emerging formats and channels
Monitor programmatic revenue performance and transaction quality indicators (auction bid$, bids density, ads fill% etc.) to develop data-driven strategies to optimize for sustainable revenue growth
Conduct deep-dive analysis using SQL, Advanced Excels and other analytic platforms to design and implement A/B tests and experimental strategies to enhance ads performance and overall programmatic yield
Collaborate with key stakeholders in P&Es, ad ops, and contents team to review ads positioning and advocating for better ads transaction techniques to support higher CPMs
Analyze programmatic partnership (SSP, DSP, Exchanges) to monitor performance trend and trigger investigation with partners and sales team to trouble shoot for technical, abnormal behaviors
Partner with P&E and pricing to optimize the pricing strategy for Open Auctions within unified yield framework to maximize the yield while protecting inventory market values
Partner with Pricing team in developing rate cards to advise on product offering, pricing, package etc
Provide ad hoc support for various strategic initiatives and operational workflows to drive efficiency and productivity enhancement
Qualification
Required
7+ years of business experience in the areas of quantitative and qualitative business analysis, including 3+ years of dedicated experience in pricing, yield management and programmatic ads management
Exceptional analytical and problem-solving skills; skilled at transacting data, macro trends and campaign performance insight into the actions
Experience with digital advertising, publisher or programmatic platform with multiple sales channels
Knowledge in Sales force, order management system, and/or other business analytic and reporting software such as DOMO, Tableu, Quicksight etc
Experience with digital advertising platforms such as DSPs, SSPs and other relevant mediation platforms
Experience in developing and leading data analysis, reports, and models to support data driven decision making process, by using internal business assumption, forecasting and external/market variable
Familiarity with SQL and comfort building basic queries and modifying more complex ones
Must be task driven & have the ability to produce and hit key deadlines in a fast-paced environment
Excellent written and communication skills with the ability to present complex analysis to the key stakeholders
Ability to manage and work effectively within cross-functional and matrix relationships
Bachelor's degree, in Business, Finance or Accounting
Benefits
Medical
Dental
Vision
Life Insurance
401(k)
Employee Purchase Program
Tuition Assistance (after 6 months)
Paid Time Off
Student Loan Program (after 6 months)
Wellness Incentives
Company
Samsung Ads
Samsung Ads helps consumers discover relevant content and brands across Smart TVs, mobile, and desktop.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Kimberly Lauterbach
Head Of Business Operations
Recent News
2025-12-16
2025-12-15
Company data provided by crunchbase