AMEX Healthcare · 9 hours ago
Manager - Advertiser Data Analytics
New York, NY
Full-time
Hybrid
Senior Level
$104K/yr - $175K/yr
6+ years expAmerican Express is a leading financial services company with a rich history of innovation and customer commitment. They are seeking a Manager of Advertiser Data Analytics to lead strategic analytics for merchant partnerships and enhance the sales of Card-Linker Offer solutions, focusing on data-driven insights that drive growth and optimize campaign performance.
Freight ServiceMedicalPharmaceuticalProcurement
No H1B
Responsibilities
Act as the analytics lead in strategic merchant / advertiser conversations, providing pre-sales insights, performance forecasts and ROI modelling
Ability to spot under-leveraged audiences, valuable segments, untapped offering constructs and CLO specific trends that drive ROI
Understand advertiser’s KPI’s (Brand lift, ROI, conversion) and how to translate their goals into measurable campaign objectives using 1st, 2nd and 3rd party data
Ability to partner with product, sales, and marketing teams to identify trends, generate hypotheses, and articulate how insights align with advertiser objectives and Amex Offers’ overall growth strategy
Deliver post-campaign analysis and insights that quantify lift, incrementality and customer behavior change
Partner closely with Business Development, Customer Success, Product and broader analytics teams to refine and evolve AmEx Offers & Digital Media value proposition
Deliver insights more broadly Influence go-to-market strategies by identifying vertical-specific trends and merchant priorities
Skilled in presenting insights to both technical and non-technical audiences, including senior leadership and external partners
Experience designing and interpreting A/B tests and incrementality studies to understand offer impact and optimize future targeting
Qualification
Required
6+ years in analytics, consulting or data science roles, with some experience in client-facing, commercial context
Proven experience supporting revenue or sales teams; preferably in Ad Tech, Card-Linked Offers, Payments, or loyalty marketing (airlines, lodging, dining, retail, e-Commerce, entertainment)
Expertise in SQL, Excel, and data visualization tools (e.g. Tableau, Power BI, Looker); Python is highly desired
Deep understanding of marketing measurement
Strong commercial acumen with the ability to balance statistical rigor with business pragmatism
Preferred
Leadership experience is highly desirable
Benefits
Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities
Company
AMEX Healthcare
We provide healthcare solutions.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase