Senior ABM Content Strategist jobs in United States
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Digital People · 7 hours ago

Senior ABM Content Strategist

positionUnited States
timeContract
remoteRemote
senioritySenior Level
date7+ years exp

Digital People is a global, data-driven platform focused on connecting professionals and employers efficiently. They are seeking a Senior ABM Content Strategist to support a strategic programmatic ABM initiative aimed at enhancing engagement with priority employer segments through relevant, insight-led content.

Human ResourcesInformation TechnologyStaffing Agency
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Growth Opportunities

Responsibilities

Help employers navigate evolving hiring challenges, including talent shortages, changing candidate expectations, and economic uncertainty
Use labor market data and account insights to inform more relevant, segment-specific messaging
Support buying committees made up of multiple stakeholders, each with distinct priorities and decision drivers
Balance personalization and scale by delivering content that feels tailored without relying on one-to-one execution
Build credibility and trust by reflecting real-world hiring trends and regional market dynamics
Strengthen engagement across the full employer journey, from early awareness through long-term partnership

Qualification

ABM content strategyB2B marketing experienceContent personalization strategiesAI content adaptationABM orchestration platformsAnalytical skillsCommunication skills

Required

7+ years of experience in ABM content strategy within B2B marketing environments
Proven success designing, implementing, and scaling content personalization strategies across accounts or segments using data such as industry, market, use case, and technology adoption
Experience leveraging AI to adapt, version, and scale high-quality content
Hands-on experience with ABM orchestration and measurement platforms (e.g., 6sense, Demandbase, or similar)
Strong ability to translate complex business objectives into content strategies that drive pipeline and revenue
Solid analytical skills with a focus on full-funnel marketing and sales metrics
Excellent writing, editing, and communication skills, with experience creating content for executive-level, late-stage B2B audiences

Company

Digital People

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Digital People is a staffing and recruiting company specializing in digital staffing services.
dateFounded in 2013
location
Chicago, Illinois, USA
people-size11-50 employees
web-link
http://digitalpeople.net

Funding

Current Stage
Early Stage
Company data provided by crunchbase