Dollar General · 1 day ago
MARKETING OPERATIONS MGR SR
Goodlettsville, TN
Full-time
Onsite
Senior Level
7+ years expDollar General is a retail company that values the unique strengths and perspectives of its employees. The Senior Marketing Operations Manager will lead enterprise marketing initiatives, ensuring strategic alignment and operational efficiency while collaborating with various teams to optimize processes and manage the marketing calendar.
Retail
Responsibilities
Own Enterprise Marketing Calendar: Build and maintain the enterprise marketing calendar, updating with changes and ensuring alignment across teams
Prioritization & Calendarization: Partner with Business Intake team to prioritize initiatives and calendarize them into the marketing calendar. Help provide high-level prioritization messaging by focus pillars in conjunction with campaign managers into calendar
Campaign Alignment: Collaborate with campaign managers to validate initiative scope and timing based on enterprise marketing pillars and merchandising priorities
Integrated Marketing Support: Calendarize & operationalize added-value placements and sellable inventory for retail media network initiatives and integrated marketing programs
Process Optimization: Develop and maintain project management infrastructure, tools, templates, timelines, and workflows; train teams to ensure adoption
Visibility & Reporting: Provide leadership with visibility into campaign timelines, dependencies, and resource allocation
Cross-Team Synchronization: Serve as the central point for integration across enterprise marketing, DGMN, and integrated marketing teams; ensure enterprise calendar feeds into channel content calendars managed by the Creative Director and content supply chain
Qualification
Required
Strong project management and organizational skills
Expertise in marketing operations and workflow optimization
Proficiency in Microsoft Suite and Project Management Tools (i.e. Monday.com)
Ability to manage multiple priorities and deadlines
Excellent communication and cross-functional collaboration skills
Experience in retail marketing operations and/or retail media network marketing operations
Bachelor's Degree in Marketing, Business, or related field
7+ years of experience in marketing operations or integrated marketing roles
Experience working with cross-functional teams and external agencies
Proven track record of managing complex marketing calendars and cross-functional processes
Experience with marketing technology platforms and workflow tools
Company
Dollar General
Dollar General has been Serving Others for approximately 85 years.
10001+ employees
H1B Sponsorship
Dollar General has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (41)
2024 (29)
2023 (47)
2022 (20)
2021 (5)
2020 (4)
Funding
Current Stage
Late StageLeadership Team
Jeff Owen
Chief Executive Officer
Todd Vasos
Chief Executive Officer
Recent News
bloomberglaw.com
2024-11-21
2024-05-04
Business Journals
2024-05-01
Company data provided by crunchbase