Web Content Strategist jobs in United States
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National Association of REALTORS® · 20 hours ago

Web Content Strategist

The National Association of REALTORS® (NAR) is dedicated to serving approximately 1.5 million REALTORS® in the real estate industry. The Web Content Strategist will manage and improve web content while executing the organization’s digital content strategy alongside content and usability experts.

AssociationNon ProfitReal Estate
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Comp. & Benefits

Responsibilities

Maintain, update, tag, and publish content across NAR’s flagship website and event sites
Organize site architecture, tags, and metadata to improve search and navigation
Monitor site content for accuracy, outdated information, and broken links; enforce content lifecycles and SEO best practices
Develop and refine efficient content publishing workflows, documentation, and approval processes in collaboration with departmental SMEs and content creators
Use data to track content performance and identify opportunities for improvement
Ensure all web content meets WCAG accessibility standards and follows SEO best practices

Qualification

Content ManagementTaxonomy ManagementSEO PrinciplesHTMLAnalytics ToolsImage EditingWeb Publishing ToolsCommunication SkillsOrganizational SkillsCollaboration Skills

Required

3+ years of experience managing web content or digital assets within a CMS
Strong attention to detail and organizational skills
High level of interpersonal and communication skills to guide discussions and enforce best practices
Familiarity with web publishing tools and content governance workflows
Basic understanding of HTML, SEO principles, and web accessibility standards
Experience collaborating with designers, developers, and stakeholders
Basic image-editing skills
Working knowledge of analytics and SEO tools
Exceptional communication skills—verbal, written, and presentation
Ability to manage multiple projects and meet deadlines in a fast-paced, dynamic team environment

Preferred

Experience with Drupal and WordPress
Familiarity with enterprise-level website management or large-scale content audits
Working knowledge of analytics and SEO tools (advanced proficiency a plus)
Bachelor's degree or equivalent experience in a related field
Ability to travel up to twice per year

Benefits

Health/dental/vision insurance

Company

National Association of REALTORS®

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The National Association of REALTORS® (NAR) is America’s largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries.

Funding

Current Stage
Growth Stage

Leadership Team

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Nykia Wright
CEO, National Association of Realtors
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Nykea Pippion McGriff
Vice President Association Engagement
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