Marketing and Communications Manager jobs in United States
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American Forest Foundation · 3 days ago

Marketing and Communications Manager

The American Forest Foundation (AFF) is dedicated to utilizing family forests as a solution to climate change while assisting landowners in managing their land. The Marketing and Communications Manager will be responsible for developing strategies to engage new and existing donors, ensuring effective communication and relationship management to support AFF's mission.

Environmental Consulting

Responsibilities

Develops paid media plans for digital channels, direct mail, and print, overseeing targeting and creative development and partnering with ad agencies. Works with subject matter experts to develop and refine audience personas
Develops and manages targeted email marketing campaigns. Uses Hubspot or similar platform to develop marketing automations including list segmentation, event registration, and customized email communication, and measure campaign effectiveness
Develops a more robust presence that showcases our funding products, credibility & trustworthiness, and opportunities to connect with the AFF funding team. Manages web updates and supports the development and integration of new platforms and tools
Supports development of white papers, blogs, LinkedIn articles, and more. Repurposes new and existing content to drive engagement and acquisition

Qualification

Marketing strategy developmentDigital marketingEmail marketingContent developmentGoogle AnalyticsHubspotData analysisCMS platformsCuriosityAttention to detailProject managementTeam collaborationProblem solving

Required

Bachelor's degree from an accredited college or university, or relevant work experience in marketing or communications
Has a minimum of 3-5 years of marketing and communications experience
Ability to think strategically about needs and direction of marketing and communications efforts (seeing the forest for the trees), while able to remain involved in the day-to-day operations and tasks of executing marketing tactics
Technical experience with Google Analytics and email management, data analysis, and CMS platforms
Experience specifically with Hubspot, Tableau, and Directus
Ability to write compelling content that engages and connects with key audiences and conveys AFF's messages in clear, actionable ways
Strong attention to detail
Ability to manage multiple projects and meet deadlines
Ability to act both independently and as part of a team
A sense of curiosity and desire to continue developing marketing expertise and skills

Preferred

Experience marketing and communicating to donors and B2B audiences a plus

Benefits

Comprehensive and competitive benefits package

Company

American Forest Foundation

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American Forest Foundation is a conservation non-profit organization that specializes in family forests.

Funding

Current Stage
Growth Stage
Total Funding
$35M
Key Investors
International PaperU.S. Department of Agriculture
2024-08-07Grant
2022-09-14Grant· $35M

Leadership Team

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Rita Hite
President & CEO
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Glynnis Breen
Chief Marketing and Communications Officer
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Company data provided by crunchbase