Coupa · 9 hours ago
Sr. Manager, User Group Program - 11132
United States
Full-time
Remote
Senior Level, Lead/Staff
$128K/yr - $166K/yr
8+ years expCoupa is a company that specializes in total spend management through its community-generated AI platform. They are seeking a Senior Manager for their User Group Program to lead the evolution and operationalization of this global program, focusing on user group events and platform implementation.
Cloud InfrastructureFinTechProcurementSoftware
Responsibilities
Develop and own the strategic vision and roadmap for the global virtual and in person user group program (leveraging Bevy for virtual events), ensuring alignment with overall business objectives
Work with Sales, CVMs and Field Marketing to create strategy for customer growth focused 'user groups'
Lead, coach, and manage a team responsible for executing the program's day-to-day operations and event calendar
Secure executive alignment and cross-functional buy-in to ensure the strong integration of the user group program across the customer experience lifecycle
Define the global chapter structure and establish a clear framework for how user groups will be supported, organized, and managed
Lead the ground-up implementation of the Bevy platform, from configuration to full-scale launch and ongoing administration
Partner with IT and Operations to ensure seamless integration with our CRM (e.g., Salesforce) and other internal systems
Oversee the day-to-day optimization of the platform to ensure operational excellence
Develop and execute a comprehensive plan for recruiting, onboarding, and supporting user group chapter leaders globally
Work collaboratively with user group team members to build process guides and playbooks that empower chapter leaders to plan, coordinate, and deliver successful, high-quality events
Establish and enforce a community code of conduct and program guidelines to foster a positive and inclusive environment
Manage the entire event lifecycle of both virtual and in-person events, ensuring a consistent and engaging experience for all participants
Collaborate with Product Marketing, Content, Product, and Services teams to develop compelling, customer-led content and event sessions
Oversee the program budget, optimizing spend to maximize ROI and achieve desired business outcomes
Define and track key performance indicators (KPIs) and ROI measures to demonstrate the program's business impact
Analyze user group attendee and engagement metrics and event data to provide actionable insights and continuously optimize the program
Prepare and present regular reports to senior leadership on program performance and strategic recommendations
Qualification
Required
Bachelor's Degree in Business, Marketing, Communications, or related discipline is required
8+ years of experience in user group program management or strategic program management within a high-growth B2B SaaS or B2B technology company
Proven ability to lead a team and scale a program's impact through effective delegation and personnel management
Demonstrated experience in a hands-on program management role, with the ability to lead a complex, multi-phase project from concept to completion
Exceptional project management, prioritization, and attention to detail, with the ability to manage multiple initiatives simultaneously
A deeply customer-centric mindset with a passion for building inclusive and diverse communities
Excellent communication and collaboration skills, with a proven ability to influence and align diverse stakeholders, including senior executives
Strategic thinker with the ability to thrive in a fast-paced, ambiguous, and evolving environment
Preferred
Experience with the Bevy platform, including implementation and administration, is a plus
Proficiency in tools such as Salesforce, Marketo, Tableau, Goldcast, or other similar platforms
Company
Coupa
Coupa is a cloud platform for business spend that offers a fully unified suite of financial applications for business spend management.
1001-5000 employees
H1B Sponsorship
Coupa has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (41)
2024 (40)
2023 (43)
2022 (73)
2021 (62)
2020 (40)
Funding
Current Stage
Public CompanyTotal Funding
$219MKey Investors
T. Rowe PriceMeritech Capital PartnersCrosslink Capital
2022-12-12Acquired
2021-06-03Post Ipo Equity· $50M
2016-10-06IPO
Leadership Team
Nigel Pegg
Senior Vice President, Platform
Wolfgang Kalthoff
VP Product Engineering
Recent News
CB Insights
2026-01-23
2026-01-23
2026-01-14
Company data provided by crunchbase