Senior Product Marketing Manager jobs in United States
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Vanguard · 7 hours ago

Senior Product Marketing Manager

Vanguard is a company focused on the long-term financial wellbeing of its clients. They are seeking a seasoned Senior Marketing Manager to lead product and service marketing for their Wealth Management audience of Ultra High Net Worth clients, driving adoption of key offerings through compelling campaigns and collaboration with various teams.

FinanceFinancial Services
badNo H1Bnote

Responsibilities

Shape Audience Marketing Strategy: Define and lead the marketing strategy aimed at deepening relationships with Wealth Management clients through product and service adoption. Translate this strategy into integrated, personalized, multi-channel campaigns (web, email, direct mail, etc.) that drive engagement and deliver measurable results
Drive Insight-Led Decisions: Uncover client needs and actionable insights that inform marketing priorities, positioning, and creative approaches
Champion Innovation and Personalization: Build a culture of experimentation by introducing test-and-learn approaches and leveraging automation to deliver targeted campaigns that optimize marketing performance and accelerate growth
Own Forecasting and Performance Reporting: Build forecast for marketing-influenced product & service adoption and track and explain performance toward goals. Develop executive-level campaign performance presentations that simplify complex detail, highlight key learnings, and provide data-driven recommendations for continuous improvement
Influence Through Communication: Develop high-impact presentations and executive-ready materials that clearly articulate marketing strategy, performance, and value to senior stakeholders
Foster Strategic Partnerships: Collaborate with senior business leaders, product marketing peers, channel & distribution partners to ensure marketing strategies are integrated and aligned with enterprise priorities
Lead and Mentor: Provide strategic guidance and mentorship to cross-functional marketing team members, cultivating a high-performing, collaborative team environment

Qualification

Product MarketingWealth ManagementMarketing StrategyData AnalysisTeam Leadership

Required

Minimum eight years related work experience, three years of marketing experience
Broad knowledge of Vanguard's investment product line-up and an understanding of the overall investment markets
Undergraduate degree in Marketing or equivalent experience required

Preferred

Graduate degree preferred

Company

Vanguard

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Check is a client-owned investment company that offers low-cost mutual funds, ETFs, advice, and related services.

Funding

Current Stage
Late Stage
Total Funding
unknown
Key Investors
ic@3401
2017-03-31Non Equity Assistance

Leadership Team

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Salim Ramji
Chief Executive Officer
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Andrew Maack
Principal, Head of US Equity Index Portfolio Management
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Company data provided by crunchbase