AD Vibrance · 12 hours ago
Head of Demand Generation
AD Vibrance is a remote-first performance marketing agency that specializes in generating and monetizing leads for businesses. The Head of Demand Generation is responsible for designing and executing demand programs that generate qualified leads and revenue, working closely with various teams to ensure measurable business outcomes.
Marketing & Advertising
Responsibilities
Own end-to-end demand generation strategy (paid, organic, partnerships, outbound support)
Define and manage MQL, SQL, and opportunity criteria with Sales
Forecast pipeline and revenue contribution by channel
Allocate budgets based on CAC, LTV, and pipeline efficiency
Oversee funnel performance from first touch to closed revenue
Align messaging, offers, and campaigns with ICP and buyer stages
Ensure attribution and reporting accuracy in collaboration with RevOps
Continuously optimize demand programs based on revenue data
Qualification
Required
6+ years in demand generation or growth marketing
Strong experience in B2B lead generation and revenue funnels
Hands-on understanding of paid media, lifecycle marketing, and attribution
Proven ability to forecast pipeline and manage budgets
Experience working closely with sales teams
Company
AD Vibrance
AD Vibrance is a U.S.-based performance marketing agency that helps businesses scale through strategic lead generation, lead monetization, and conversion-optimized marketing and sales funnels.
Funding
Current Stage
Early StageCompany data provided by crunchbase