Cornell University · 15 hours ago
Family Development Communications Coordinator- Oriskany,NY
New York State (Other)
Full-time
Onsite
Entry Level
1+ years expCornell University is seeking a Family Development Communications Coordinator to provide creative and quality content for the Family Development program. The role involves managing public relations, marketing efforts, and maintaining social media and website presence.
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Responsibilities
Provide consistent, creative, quality content, publications and related PR/marketing materials for the Family Development program as well as the overall Association when needed
Responsible for the implementation of coordinated public relations, marketing, & mass media efforts for the Family Development area
Provide input to planning and strategic communications/marketing efforts and act as a liaison to media contacts
Update and maintain CCE Oneida’s website and social media platforms in a consistent & timely manner
Responsible for distributing press releases for the program
Market programs appropriately and create marketing materials for the Family Development Program with guidance from supervisor and Family Development Issue Leader
Assist in planning effective strategic external and internal communication efforts
Plan mass media efforts related to all program areas
Utilize good marketing strategies in the generation of an appropriate public image and support Association staff in attaining and promoting that image
Provide input to the planning of the marketing budget
Make recommendations to supervisor for strengthening and improving marketing plans
Provide moderately complex administrative tasks in planning for communication and marketing efforts related to program
Assist in planning events such as Recognition Dinner, conferences, etc
May provide moderately complex administrative management of established educational program goals as it relates to communication and/or marketing
Provide substantial moderately complex administrative tasks to guide the implementation of communications strategies, both program specific and association-wide ensuring all media and PR products comply with Cornell University Style/Brand Requirements, Association imaging/branding strategies and Federal compliance
Provide guidance to volunteers and co-workers, including those performing similar work
Ensure that the website and social media outlets contain current and timely news and information
Assist in solving problems and resolving conflicts that arise within the marketing and communications area utilizing appropriate policies and procedures
Provide moderately complex administrative tasks in implementing communication and marketing plans including, Annual Reports, Newsletters, Legislative Updates, Social Media communications (Facebook, Twitter, Website, etc.), press releases, public relations and event marketing and fund-raising marketing/communications
Utilize local media formats to market/promote and enhance program area activities
Create and distribute press releases for Family Development Program
Support educator staff with preparation of brochures and fliers with supervisor guidance
Represent the Family Development Program and the Association at community events and meetings
Obtain quotes for advertising services from various media outlets and procure quotes for marketing material
Under guidance of supervisor, serve as liaison with community organizations for marketing and communications
Coordinate mass mailings and email distributions
Provide information as requested to assist with preparation of reports, success stories on program progress and accomplishments for funders, advisory committee, Board and others
Maintain the website as well as all social media platforms
In coordination with staff, respond to general requests for information about the Family Development program activities and grants in the community
Research, implement, and evaluate new forms of outreach and assistance to connect to the community
May provide support to the Family Development Issue Leader and supervisor with communications related to grant and funding applications
Attend and participate in CCE monthly Systems Communicators meetings as well as in-house communications meetings
In cooperation with Supervisor and/or Executive Director, jointly develop and pursue a professional development plan as a means to increase competencies relative to position accountabilities and to address changes and Association priorities
Collaborate in activities that are in general support of Cornell Cooperative Extension and perform other duties as assigned
Support the Association to maintain a safe working environment
Be familiar with and strive to follow any applicable federal, state, local regulations, Association health and safety policy/procedure/requirement and standard
Qualification
Required
Associate degree in Marketing, Communications or related field or Equivalent Education. GED/High School Diploma plus 1-year transferrable program/functional experience may substitute for an Associate's Degree
Experience relevant to the role of the position
Ability to plan and organize personal work responsibilities according to priorities developed with immediate supervisor
Demonstrated proficiency with Microsoft products, database, and internet software. Proficiency with social media platforms
Demonstrated ability to communicate effectively through social media, oral, written, and visual channels using traditional educational tools
Ability to effectively provide input into marketing campaigns
Demonstrated marketing abilities for effective branding and communications
Ability to work as a member of a team and maintain satisfactory working relationships with others including the public
Ability to work independently, organize workload, handle administrative detail, work under pressure and establish priorities according to Association requirements
Ability to maintain a positive and professional attitude and appearance
Ability to meet travel requirements associated with this position
Ability to work flexible hours which may include evenings and/or weekends, as appropriate
Company
Cornell University
Cornell is a privately endowed research university and a partner of the State University of New York.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
David Lesser
Co-Founder: Cornell Tech—Future Founders Club
Emily Ehsan
Co-Founder and Secretary of Rho Psi Eta Professional Healthcare Sorority
Recent News
2025-01-15
2024-01-22
Cornell Chronicle
2024-01-08
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