Cash App · 12 hours ago
Senior Growth Marketing Analyst
Cash App, a part of Block, is seeking a Senior Growth Marketing Analyst to support the growth of Afterpay. This role involves owning growth marketing analytics, identifying performance trends, and collaborating with various teams to shape marketing strategies that drive customer growth.
BitcoinCryptocurrencyE-CommerceFinancial ServicesMobile Payments
Responsibilities
Own growth marketing analytics for Afterpay across paid, referral (“invite a friend”), and co-marketing channels
Proactively identify performance trends and growth opportunities by analyzing channel, campaign, and funnel data
Leverage audience, behavioral, and product usage data to inform Afterpay’s forward-looking growth strategy and marketing roadmap in collaboration with our channel managers
Partner closely with Data Science to evaluate the effectiveness and ROI of marketing investments using measurement approaches such as Media Mix Modeling
Design and build automated reporting for channels and campaigns to support ongoing performance reviews and executive visibility
Synthesize complex analyses into clear, compelling insights that you present to stakeholders across the Marketing organization
Qualification
Required
Typically requires a minimum of 2 years of related experience
A strong understanding of growth levers for consumer products and how marketing drives acquisition, engagement, and long-term value
Experience measuring app and/or web marketing performance, with fluency in core growth metrics such as CAC, LTV, conversion, and retention
The ability to tell a clear story with data by connecting insights to concrete actions and recommendations
An ownership mindset: you surface opportunities, define a path forward, and see initiatives through
Comfort working cross-functionally with partners across a wide range of backgrounds
Proficiency in SQL and experience with data visualization tools such as Tableau, Mode, or Looker
Excitement to learn!
Benefits
Remote work
Medical insurance
Flexible time off
Retirement savings plans
Modern family planning
Company
Cash App
Cash App is a mobile payment service that allows users to send, receive, and store money. It is a sub-organization of Block.
H1B Sponsorship
Cash App has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (257)
2024 (253)
2023 (260)
2022 (297)
Funding
Current Stage
Late StageTotal Funding
$10M2018-04-04Pre Seed· $10M
Leadership Team
Recent News
Android Headlines
2025-12-05
Company data provided by crunchbase