Demandbase · 9 hours ago
Product Marketing Manager, Sales Product
United States
Full-time
Remote
Mid Level
3+ years expDemandbase is the only pipeline AI platform that empowers GTM teams to automate growth at scale. The Product Marketing Manager, Sales Product will lead go-to-market strategy, positioning, and cross-functional enablement for Demandbase One for Sales, focusing on increasing sales and improving product messaging for sales personas.
Agentic AIArtificial Intelligence (AI)B2BBig DataGenerative AIMarketing AutomationSalesSales AutomationSales EnablementSoftware
Responsibilities
Develop and refine differentiated product messaging and positioning tailored to sales personas, especially SDRs and AEs
Lead GTM strategy and execution for enhancements or releases within the Sales Intelligence product
Create compelling sales collateral, pitch decks, competitive battlecards, and customer-facing assets that speak directly to the needs and workflows of sales teams
Partner with sales and product teams to identify and promote high-impact use cases—particularly for SDR workflows—to drive awareness, adoption, and retention
Conduct interviews, win/loss analyses, and competitive research to uncover trends, validate value propositions, and inform strategy
Collaborate closely with Product, Sales, Customer Success, and Enablement teams to ensure tight coordination from product development through to revenue impact
Qualification
Required
3-5 years of Product Marketing Manager experience in B2B tech organizations
Proven success in messaging and GTM strategies for sales teams (SDRs, AEs, AMs, CS)
Experience working with product and sales teams to translate features into value
Ability to lead product launches, sales enablement, and persona campaigns
Excellent written and verbal communication with storytelling skills
Data-driven and action-oriented
Bachelor's degree in marketing, business, or related field
Benefits
Up to 100% paid premiums for Medical and Vision coverage
A range of mental wellness resources, including access to Modern Health
Flexible PTO policy
15 paid holidays in 2025—including a three-day break around July 4th and a full week off for Thanksgiving
No Internal Meetings Fridays
Competitive 401(k) plan
Short-term and long-term disability coverage
Life insurance
Other valuable benefits
Company
Demandbase
Demandbase gives GTM teams the clarity and confidence to build pipeline that truly moves the business.
501-1000 employees
H1B Sponsorship
Demandbase has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (4)
2024 (6)
2023 (8)
2022 (15)
2021 (4)
2020 (4)
Funding
Current Stage
Late StageTotal Funding
$318MKey Investors
Vista Credit PartnersSageview CapitalGreenspring Associates
2023-02-16Debt Financing· $175M
2017-05-25Series H· $65M
2015-07-15Series G· $30M
Leadership Team
Gabe Rogol
Chief Executive Officer
A
Abderrezak Kamel
Chief Technology Officer - Advertising
Recent News
2026-01-09
Company data provided by crunchbase