Systems, LLC - Poweramp | DLM · 6 hours ago
Principal, Partner Marketing - Retail
Chamberlain Group (CG) is a global leader in intelligent access and a Blackstone portfolio company. They are seeking a Principal in Partner Marketing to design and execute marketing strategies that align with business objectives and partner needs.
Building MaterialIndustrial EngineeringManufacturing
Responsibilities
Design and execute a channel marketing strategy for assigned business unit that achieves business objectives and considers approaches for marketing to, through and with our partners
Oversee development of value propositions and selling stories for new products that clearly articulates the business value to our partners
Create and lead deployment of channel marketing campaigns, develop briefs and lead execution across the marketing team
Determine optimal audience segmentation that aligns with business priorities and serves as the foundation for campaign execution
Analyze competitor behavior to continually optimize marketing strategies
Build strong relationships with channel partners to gain deep understanding of channel needs and how our business priorities align with their growth objectives
Measure and communicate effectiveness of programs and campaigns against business goals and drive improvements based on insights
Collaborate with partner communications lead to maintain a quarterly communications calendar
Comply with health and safety guidelines and rules; managers should also ensure compliance across their teams
Protect Chamberlain Group’s reputation by keeping information confidential
Maintain professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks, and participating in professional societies
Contribute to the team effort by accomplishing related results and participating on projects as needed
Qualification
Required
Design and execute a channel marketing strategy for assigned business unit that achieves business objectives and considers approaches for marketing to, through and with our partners
Oversee development of value propositions and selling stories for new products that clearly articulates the business value to our partners
Create and lead deployment of channel marketing campaigns, develop briefs and lead execution across the marketing team
Determine optimal audience segmentation that aligns with business priorities and serves as the foundation for campaign execution
Analyze competitor behavior to continually optimize marketing strategies
Build strong relationships with channel partners to gain deep understanding of channel needs and how our business priorities align with their growth objectives
Measure and communicate effectiveness of programs and campaigns against business goals and drive improvements based on insights
Collaborate with partner communications lead to maintain a quarterly communications calendar
Comply with health and safety guidelines and rules; managers should also ensure compliance across their teams
Protect Chamberlain Group's reputation by keeping information confidential
Maintain professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks, and participating in professional societies
Contribute to the team effort by accomplishing related results and participating on projects as needed