DoorLoop · 1 day ago
Principal Product Marketing Manager, Core Platform
New York, NY
Full-time
Hybrid
Lead/Staff
$175K/yr - $190K/yr
8+ years expDoorLoop is property management software built for speed and is a global company helping property owners and managers. They are seeking a Principal Product Marketing Manager, Core Platform to own the go-to-market strategy for their core platform, collaborating closely with various teams to enhance customer engagement and drive revenue growth.
AccountingProperty ManagementReal EstateRental PropertySoftware
Responsibilities
Own the end-to-end go-to-market strategy for DoorLoop’s core platform—from prospecting through activation, adoption, and expansion
Define and evolve platform-level positioning, messaging, and narrative across ICPs, personas, segments, and lifecycle stages
Serve as the single-threaded owner of how the core platform is understood, evaluated, sold, and adopted by customers
Develop and maintain buyer personas, journeys, and messaging frameworks that inform Sales, Marketing, Product, and CX
Lead platform-level competitive intelligence, including win/loss analysis, differentiation, and sales guidance
Own GTM for core platform launches and major releases, partnering closely with Product and Engineering to shape scope, sequencing, and narrative
Drive improvements in onboarding, activation, adoption, and expansion through lifecycle-based GTM plays and data-driven insights
Own upmarket and mid-market sales enablement, equipping teams to sell platform value across longer, multi-stakeholder sales cycles
Act as a strategic cross-functional partner across Product, Sales, Demand Gen, CX, Design, and Content, operating effectively across U.S. and Israel teams
Raise the bar for product marketing excellence through clear standards, strong execution, and strategic influence
Qualification
Required
8–10+ years of Product Marketing experience in B2B SaaS, ideally in platform or multi-product environments
Proven ownership of platform-level GTM strategy, beyond feature launches
Strong understanding of mid-market and upmarket B2B buyers, including sales enablement and competitive selling
Demonstrated ability to craft and adapt positioning, messaging, and GTM strategy across personas, segments, and deal sizes
Experience leading competitive intelligence, win/loss analysis, market research, and pricing or packaging-related initiatives
Exceptional written and verbal English, with a track record of producing clear, persuasive product messaging
Deep experience partnering with Product and Engineering teams
Comfort operating across distributed, cross-time-zone teams
Strategic, outcomes-driven operator with strong execution discipline
Benefits
Unlimited paid time off: take unlimited personal, sick, and vacation days.
401(k): plan for retirement with 4% matching and instant vesting.
Medical, dental, and vision insurance: we offer full medical coverage for employees through United Healthcare and full dental and vision coverage through Guardian, with 25% coverage for dependents across all plans.
Life insurance: $100,000 policy fully covered by DoorLoop.
Disability insurance: short- and long-term disability insurance fully covered by DoorLoop.
Paid parental leave: paid maternity and paternity leave for birth and adoption.
Monthly stipend: a dedicated budget for work-related expenses.
Best-in-class equipment: Get a company laptop and all the top-tier tools to set you up for success.
Company
DoorLoop
DoorLoop is a software company for property management that enables clients to screen tenants, collect rent, and manage accounting services.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$130MKey Investors
JMI EquityAlpine Investors
2024-10-29Series B· $100M
2022-09-20Series A· $20M
2021-09-21Seed· $10M
Leadership Team
Ori Tamuz
Co-Founder & Chief Executive Officer
Adam Mait
Co-founder & General Counsel at DoorLoop Rental Property Management Software
Recent News
2025-11-01
Tech Funding News
2025-10-21
Company data provided by crunchbase