Marketing Content Manager jobs in United States
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Masttro · 17 hours ago

Marketing Content Manager

Masttro builds software that helps wealthy families and their advisors gain insights into their wealth. They are seeking a hands-on Content Marketing Manager to manage the content creation process, oversee various content types, and improve content performance using analytics.

Financial ServicesFinTechLegal TechPrivacyWealth Management

Responsibilities

Manage the editorial process: You will drive marketing content creation from idea → draft → review → publish → repurpose
Oversee blog & insight content: Write and edit thought leadership content; partner with finance/ family office subject matter experts when necessary; collaborate with SEO partners to identify opportunities and topic gaps
Own social strategy + execution: Lead LinkedIn content strategy and day-to-day execution (copywriting, posting, engagement, and influencer outreach)
Plan & execute webinars & long-form content: Project manage and produce webinars and eBooks, including ideation, scripting/ copywriting, production and publishing
Develop customer stories: Develop case studies in partnership with internal stakeholders (sales and customer success teams)
Create & optimize website content: Oversee content for Masttro.com and landing pages partnering with the web team for implementation
Build & maintain sales collateral: Create sales assets (brochures, decks, talk tracks, FAQs) using inputs from sales, product and market research
Gather competitive & market insights: Translate competitive research into marketing/sales messages that strengthen our narrative
Performance reporting & iteration: Review content performance across channels, share what worked/what didn’t, and recommend what to test next (partnering with analytics/SEO leads as needed)

Qualification

Content marketingB2B SaaS experienceProject managementSEO knowledgeWebinar productionAnalytics toolsVisual asset productionCustomer storiesMarket insightsCollaboration

Required

5+ years of experience creating content that generates pipeline for a high growth complex B2B SaaS company for a sophisticated buyer audience (Fintech industry a plus)
Strong writer that can deliver with speed and polish
Shipped long-form content and webinars end-to-end (outlines, scripts, speaker coordination, post-event repurposing)
Produce polished visual assets with limited design support (LinkedIn posts, eBooks, one-pagers) using tools like Canva
Use AI tools (ChatGPT/Jasper) to move fast while keeping quality and accuracy high
Strong collaborator. Can work effectively with senior stakeholders across marketing, sales, product, and customer success, and has supported sales enablement (decks, one-pagers, talk tracks, FAQs)
Bachelor's degree in marketing, communications, management or related field

Preferred

MBA is a plus

Benefits

Health Benefits: Medical, Dental, Vision coverage, HSA
Commuter Benefits
Flexible Hybrid schedule (NYC Area)
Remote work will be considered in certain circumstances

Company

Masttro

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Masttro is a financial technology company that provides wealth information solutions for high-net worth families and family offices.

Funding

Current Stage
Growth Stage
Total Funding
$43M
Key Investors
FTV Capital
2023-03-09Series A· $43M

Leadership Team

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Jay McNamara
Chief Executive Officer
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Dan Williams
Head of Marketing
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Company data provided by crunchbase