Retention Marketing Manager jobs in United States
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SBcollective · 16 hours ago

Retention Marketing Manager

positionUnited States
timeFull-time
remoteRemote
seniorityMid Level
money$85K/yr - $110K/yr
date3+ years exp

SBcollective is partnering with CleanBoss, a fast-growing CPG brand focused on redefining cleaning products. They are seeking a Retention Manager to build relationships with customers, increase repeat purchases, and enhance the subscription experience through data-driven marketing strategies.

Staffing & Recruiting

Responsibilities

Own and execute our retention strategy across email, SMS, and subscription lifecycle
Build, launch, and optimize data-driven, on-brand email and SMS campaigns that align with brand voice, business goals, and customer insights
Manage all lifecycle and promotional messaging in Klaviyo, including campaign planning, segmentation, QA, deployment, and post-send analysis
Develop and improve customer journeys including post-purchase flows, replenishment journeys, win-back campaigns, and subscription touchpoints
Partner closely with Ecommerce, Creative, and Brand teams to ensure retention initiatives feel on-brand, thoughtful, and high-impact
Continuously test and iterate on messaging, offers, timing, and creative to drive second purchase and beyond
Analyze customer behavior, cohort performance, and retention metrics to identify opportunities and insights
Ideate and implement out-of-the-box retention initiatives beyond 'standard' lifecycle flows
Support subscription growth and optimization (reducing churn, increasing LTV, improving subscriber experience)
Collaborate on or create landing pages that support retention, subscription, or repeat purchase initiatives (preferred)
Explore and support loyalty initiatives as needed (nice to have, not required)
Contribute insights or strategy related to Amazon retention and cross-channel behavior (nice to have)

Qualification

Retention marketingKlaviyoEcommerce experienceData analysisLifecycle marketingLanding page creationLoyalty program experienceAmazon experienceSkio experienceCreative thinking

Required

3+ years of experience in retention, lifecycle, or CRM marketing within ecommerce
Direct experience managing a subscription ecommerce program is required
Deep hands-on experience with Klaviyo (email + SMS) is required
Heavy focus on data and reporting to understand the success of initiatives
Strong understanding of ecommerce customer journeys, especially post-purchase and replenishment cycles
Comfortable working with data, testing frameworks, and performance metrics (LTV, repeat rate, churn, etc.)
Creative thinker who enjoys experimenting and challenging 'best practices'

Preferred

Experience creating or collaborating on landing pages is a strong plus
Loyalty program experience is a plus
Amazon ecommerce experience is a plus
Skio experience is a plus

Benefits

Comprehensive health benefits
Unlimited time-off + all federal holidays observed
401k company match + more

Company

SBcollective

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SBcollective is a lifestyle recruiting agency specializing in DTC/Retail beauty, fashion, and wellness.
dateFounded in 2025
location
Los Angeles , CA, US
people-size2-10 employees

Funding

Current Stage
Early Stage
Company data provided by crunchbase