BLM GROUP · 4 hours ago
Marketing and Public Relations Manager
Novi, MI
Full-time
Onsite
Mid, Senior Level
3+ years expBLM GROUP is a manufacturer dedicated to supporting innovative clients and communities. The Marketing and Public Relations Manager will lead company-wide marketing initiatives, manage branding and communication strategies, and oversee event coordination to align with the company's vision.
Machinery ManufacturingManufacturing
Responsibilities
Coordinate with Event Planner and the BLM GROUP ITALY corporate marketing team on graphics, messaging, and branding for trade shows, open houses, customer and other events, and corporate initiatives
Collaborate with the President and other BLM GROUP USA team members to organize, coordinate, and manage the Solutions Center and Novi office interior design initiatives, ensuring professional presentation and alignment with brand standards
Serve as the primary point of communication across departments for successful implementation of BLM GROUP’s marketing strategy
Analyze marketing data to determine the best resources, tools, and analytics for optimizing the marketing budget
Create, maintain, and assist in the development of company and product presentations
Develop and coordinate multimedia packages including letters, brochures, videos, point-of-purchase displays, and other materials and media as needed
Lead the development and rollout of marketing programs; monitor campaign success and prepare analytical reports on results
Collaborate with the BLM GROUP ITALY corporate marketing team to review documents requiring translation or refinement for messaging accuracy
Establish and manage an annual advertising budget and plan
Coordinate the development of case studies, customer referrals, and assist in drafting white papers for publication
Maintain inventory of all marketing materials and oversee their distribution, including BLM-branded apparel for employees and customers
Maintain and order business cards for all employees as needed
Provide marketing-related budget forecasts and resource requirements to senior leadership for inclusion in the company business plan
Ability to travel up to 15% for trade shows, events, and other needs as required by management
Other duties as assigned by management
Qualification
Required
Associate degree in Marketing, Public Relations, or a related field required
At least 3-5 years of marketing experience required, preferably in a management or leadership position
Excellent verbal and written communication skills
Ability to express oneself in writing
Strong customer service skills and the ability to work in a dynamic team environment
Ability to multi-task in a fast-paced environment
Ability to learn and understand BLM products and services
Advanced skill in the use of Microsoft Office (Word, Excel, Outlook, and Project)
Able to effectively use the Internet
Highly organized
Must be able to work effectively with minimal supervision
A clear driving record containing no more than two (2) minor moving violations in three (3) years and no major violations in the last seven (7) years
Preferred
Bachelor's degree is preferred
Benefits
Medical
Dental
Vision
401k with company match
Life/disability
Many others
Company
BLM GROUP
BLM GROUP designs and manufactures machinery and systems for processing tubes, wires, and sheet metal.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
J
Jami Stislicki
Chief Financial Officer
M
Mauro Corno
President and COO
Recent News
GlobeNewswire News Room
2025-07-09
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