Omnicom Media · 18 hours ago
Senior Integrated Planner - Ptarmigan Media
NYC Metro Area
Full-time
Hybrid
Mid, Senior Level
$70K/yr - $85K/yr
2+ years expOmnicom Media Group (OMG) is a media services division of Omnicom Group Inc., specializing in delivering transformational experiences for clients in the financial services sector. The Senior Integrated Planner at Ptarmigan Media will manage client business, develop media plans, analyze campaign performance, and guide junior team members while ensuring alignment with client objectives.
Marketing & Advertising
Responsibilities
Manage day-to-day stewardship of client business
Develop media plan recommendations across both tactical and high-impact/custom activations to meet client goals
Support and analyze campaign performance, delivering insights, key takeaways, and optimization recommendations
Manage budgets, flowcharts, and campaign pacing to ensure fiscal accuracy and alignment with client objectives
Guide junior team members in developing clear, strategic RFPs to inspire innovative and first-to-market media partner proposals
Maintain visibility into all active projects across planning, digital, and investment teams
Respond to client needs with speed, clarity, and professionalism
Assist in building project timelines and coordinating cross-team inputs to ensure deadlines are met
Qualification
Required
2.5+ years media planning & buying experience at a media agency
Working knowledge of full-funnel, cross-channel media including Digital (Search, Social, Programmatic, Video, Content, Display), Print, TV/OTT, OOH, and Audio
Ability to recommend and implement innovative channel and process improvements
Strong analytical skills with ability to evaluate digital performance and report on KPIs across multiple tactics
Proven negotiation skills that drive incremental value for clients
Proficiency in tools such as Google Analytics, DoubleClick/DFA, Google Data Studio, Prisma, etc
Ability to build and maintain strong, strategic relationships with media partners
Exceptional written, verbal, and presentation skills
Collaborative team player with a consultative mindset and willingness to challenge the status quo
Ability to manage multiple priorities in a fast-paced environment while maintaining excellent attention to detail
Advanced proficiency in Microsoft Office
Preferred
Financial Services experience preferred but not required
Benefits
Health insurance
Vision insurance
Dental insurance
401(k)
Healthcare Flexible Spending Account
Dependent Care Flexible Spending Account
Vacation days
Sick days
Personal days
Paid parental leave
Paid medical leave
STD/LTD insurance benefits
Company
Omnicom Media
Omnicom Media, the media services division of Omnicom Group Inc., designs ecosystems for growth.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Julio Castellanos
CEO Chile
Ralph Pardo
CEO North America
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